Social Campaign Manager

Job Brief -

We are looking for a social media proponent who has a keen eye for setting up and running effective campaigns on social platforms like Meta Ads, YouTube Ads, LinkedIn, Twitter, Pinterest and Snapchat.

Key Responsibilities:

• Build, monitor and optimize campaign performance on the required social media platforms


• Develop, implement and manage social media strategies
  
  
  
  • Media Plan
  
  
  • Account Audit
  
  
  • Pixel Audit
  
  
  • Audience Audit
  
  
  
  


• Competent to handle at least 12 - 13 accounts, monthly budgets above $35K


• Measure the success of campaigns and provide scheduled reporting & analytics


• Troubleshoot and fix campaign setups and performance issues


• Work closely with the other team members to meet client goals


• Keep pace with social media industry trends and developments

Required Proficiencies

• Passionate about social media platforms and campaigns


• Should have hands on experience on Image/Video Ads, Carousel Ads, Dynamic and Catalog Sales Ads


• Should have knowledge of building full-funnel approach audience and build campaigns to improve performance


• Should have knowledge on running Catalog Campaigns or Shopping Campaigns with exp in creating and managing catalog/feed


• Knowledge on App Install campaigns would be an added advantage


• Ability to think creatively, identify and resolve campaign issues


• Attention to detail and effective multi-tasking in a deadline driven environment

Required Qualifications

• 4+ years of experience directly managing social media campaigns on platforms like Meta, YouTube, Twitter, LinkedIn, Snapchat, Pinterest, & Reddit


• Proficient in MS Excel, PowerPoint, and Word


• Experienced in website analysis by using tools like Google Analytics etc.,