Senior Product Marketing Manager

Build and run Content & Product-Led Growth Engines
Create and launch high-impact content and product-driven campaigns (think: viral explainers, community challenges, shareable product reviews) Leverage AI tools to scale and personalize content, onboarding, and growth loops Own end-to-end execution: from idea to analytics, for every growth experiment Tell Honestlys story authentically, everywhere Actively engage with early users, creators, and communities to turn them into advocates Translate Honestlys unique POV into standout content across channels (social, influencer, email, product UI, etc) Contribute to the Product vision and roadmap Build out and scale the team as we grow What you'll need 2+ years of growth or product marketing manager experience 4+ years in a consumer-tech startup Experience in the 0 to 1 stage is a plus Interest in beauty and personal care as a category You may not be a die-hard skincare junkie who knows their niacinamides from ceramides, but you do care about the shampoo or soap you use