Senior Marketing Analyst

As a Senior Analyst in Marketing Analytics at WillScot India GCC, you will play a crucial role in establishing the Marketing Analytics Center of Excellence. Your primary responsibility will involve translating performance data from various channels into actionable insights to drive our digital growth strategy forward. Your key areas of focus will include analyzing Campaign & SEM performance, evaluating Funnel and Pricing metrics, managing Marketing Automation & Salesforce CRM Data, and creating insightful dashboards using tools like Power BI and Tableau. Additionally, you will be utilizing tools such as GA4, Adobe Analytics, SQL, Python, and Alteryx to extract valuable insights from the data. The ideal candidate for this position should have a minimum of 4 years of experience in marketing analytics and possess a strong analytical mindset with practical hands-on experience. You should also be comfortable collaborating with global teams and interacting with cross-functional stakeholders to drive strategic decision-making based on data-driven insights. If you are enthusiastic about leveraging marketing data to enhance growth strategies and are eager to be part of a dynamic and growing team, we are excited to connect with you.,