Senior Female Marketing Executive(West Bengal Candidates apply only)

Senior Female Marketing Executive (West Bengal Candidates apply only)

Location: Kolkata

Reports To: Marketing Manager / Director

Experience: 8Years in Marketing (Preferably in Landscaping, Real Estate, or Home Services)

Job Summary:

We are seeking a motivated and experienced Senior Marketing Executive to promote our landscaping services across residential, commercial, and institutional sectors. Execute marketing strategies with a strong focus on lead generation, brand building, and revenue targets. The ideal candidate will have a proven record in marketing execution, digital promotions, and achieving monthly lead and conversion targets in service-based industries. Candidate should have a strong grasp of both digital and offline marketing, excellent communication skills, and the ability to manage campaigns that generate leads and enhance brand visibility.

Key Responsibilities:

Target-Based Objectives:

Achieve monthly lead generation targets 15 lakhs across residential and commercial segments

Restrict marketing spend as per management set limit

Marketing & Campaign Execution:

Develop and execute seasonal campaigns for lawn maintenance, landscaping design, tree planting, irrigation systems, etc.

Coordinate offline marketing—brochures, hoardings, event participation, housing societies, exhibitions.

Digital & Content Marketing:

Provide Inputs to update website plus landing page based on experience

Manage and grow social media platforms with engaging visuals, client showcases, and promotions.

Suggest promotional content—emailers, WhatsApp creatives, videos, and brochures.

Brand Building & CRM:

Build and manage a consistent brand identity across all channels.

Collaborate with all depts to improve client experience.

Reporting & Analytics:

Prepare weekly/monthly reports on campaign performance, lead flow, and conversion rates.

Analyze competitor marketing activities and local market trends to identify growth opportunities.

Required Skills:

5 years of experience in B2B marketing with performance targets.

Excellent communication and copywriting skills.

Must be comfortable with field visits (client sites, photo shoots, events).

Creative, detail-oriented, and result-driven.

KPIs / Targets Example:

15Lakh per month(50% new customer)

Compensation & Perks:

• Salary: Rs 30000 to Rs 50000 per month plus incentive
• Travel & Mobile Reimbursement.
• Opportunity to grow into a leadership role in a green and growing industry.

Email id:-talentacquisition@devantitsolutions.com

Contact Number-7605083834

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹50,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Schedule:

• Day shift
• Fixed shift

Supplemental Pay:

• Yearly bonus

Experience:

• B2B Marketing: 5 years (Preferred)

Language:

• English (Preferred)
• Bengali (Preferred)

Work Location: In person

Application Deadline: 11/07/2025
Expected Start Date: 12/07/2025