Senior Executive-New Store Opening (NSO)

Key Responsibilities

1. New Store Opening (NSO) Execution

• Act as on-ground project coordinator for store setups across multiple cities.

• Ensure timely installation of fixtures, branding, IT systems, merchandising, and store

readiness.

• Liaise with contractors, vendors, and cross-functional teams to meet launch deadlines.

• Conduct readiness audits and submit store launch checklists and reports before handover.

2. Initial Store Handholding & Operations

•

• Drive sales during the launch phase, ensuring exceptional customer service.

• Implement all retail SOPs related to operations, hygiene, merchandising, and compliance.

• Support lead conversions and create a strong first impression for the store.

3. Training & Team Enablement

• Train and mentor new store staff on:

• Product knowledge & customer engagement
• POS and operational systems
• Visual merchandising and SOP adherence
• Sales, upselling, and service excellence

• Monitor staff performance during handholding, giving on-floor coaching and feedback.

• Share staff readiness reports with Training/HR for future development.

4. Reporting & Documentation

• Maintain NSO project trackers for fixtures, stock arrival, IT readiness, and manpower.

• Submit daily/weekly updates on progress, challenges, and solutions.

• Track sales performance, customer feedback, and operational compliance during the NSO

phase.

5. Flexible Deployment (Non-NSO Periods)

•

• Work as ASM support for existing stores.
• Serve as Senior Sales Consultant in assigned stores to boost sales.
• Be deployed to critical underperforming locations or where staff shortages exist.

Key Skills & Competencies

•

• Excellent training and mentoring ability to handhold new teams.

• Flexibility to travel extensively and stay at locations long-term (30–45 days or more).

• Adaptability to handle diverse environments and challenges.

• Strong sales and customer service orientation.

• Knowledge of retail systems (POS, inventory, CMS).

• High ownership mindset and ability to perform under pressure.