Senior Email Marketing Specialist

As a Senior Email Marketing Specialist at GR Scholastic LLP, you will play a crucial role in crafting impactful international email campaigns and driving results on a global scale. Your responsibilities will include: - Planning, designing, and executing international email campaigns - Managing audience segmentation, personalization, and A/B testing - Tracking and analyzing KPIs such as open rates, click-through rates, and conversions - Developing and presenting reports on campaign effectiveness - Maintaining and enhancing automation processes to ensure data integrity and compliance - Staying updated on industry trends, best practices, and SEO principles - Collaborating with content, design, and product teams for brand alignment To excel in this role, we are looking for candidates who possess: - 5+ years of email marketing experience with an international focus - Expertise in HubSpot, Mailchimp, and Salesforce Marketing Cloud - Strong knowledge of SEO and its impact on email marketing - Skills in analytics, reporting, and campaign optimization - Knowledge of HTML/CSS for email design - Strong project management skills for handling multiple campaigns - Creative, proactive, and problem-solving mindset Joining our team offers you the opportunity to work on international campaigns, innovate, and lead in a collaborative and growth-oriented culture. If you have a proven track record in international email marketing and meet the qualifications mentioned above, we encourage you to apply. In addition to the details provided in the job description, GR Scholastic LLP offers the following benefits: - Paid sick time - Paid time off Please note that this is a full-time position based in Ahmedabad, Gujarat. Candidates who can reliably commute or are willing to relocate before starting work are preferred. Education: - Bachelor's degree (Preferred) Experience: - Email marketing: 5 years (Required) Language: - English (Preferred) Location: - Ahmedabad, Gujarat (Preferred),