Senior Content Writer / Content Writer

Job Description

Work Location: Brigade IRV, Whitefield, Bangalore Experience Required: 4+ years Industry: Electronics / ESDM / Embedded Solutions Key Responsibilities: Website Content: Write, edit, and manage SEO-optimized website content including service and product pages, landing pages, and blogs. Marketing Collaterals: Create content for brochures, datasheets, presentations, case studies, and product catalogs. Social Media Content: Develop platform-specific content for LinkedIn, Twitter, Facebook, and Instagram to enhance visibility and engagement. Email Campaigns: Craft compelling email marketing content, subject lines, and CTAs for newsletters, promotional mails, and customer outreach. SEO Writing: Research and incorporate relevant keywords for on-page SEO. Coordinate with the digital marketing team to improve search engine rankings. Technical Content: Translate technical specifications and features of ESDM services into easy-to-understand marketing language. Blog Writing: Plan and write informative blog articles targeting industry-specific topics, trends, and technologies. Press Releases & Announcements: Write press releases and company announcements in coordination with PR and communications. Product & Service Descriptions: Draft concise and informative content for newly launched products and services, reflecting USPs and benefits. Content Strategy: Collaborate with cross-functional teams to align content with business goals and branding guidelines. Proofreading & Editing: Review content for grammar, structure, clarity, and consistency across all platforms. Industry Research: Stay updated with industry trends to produce relevant and insightful content. Key Requirements: Bachelor’s or Master’s degree in English, Communications, Journalism, Marketing, or a related field. Minimum 4 years of experience in content writing, preferably in the electronics, technology, or ESDM industry. Excellent written and verbal communication skills in English. Strong portfolio showcasing website content, technical writing, blogs, and marketing content. Proven experience in SEO-based content creation. Ability to simplify technical jargon into engaging, reader-friendly content. Proficiency with content management systems (WordPress preferred), and basic knowledge of HTML is a plus. Strong attention to detail and commitment to deadlines. Self-starter with the ability to work independently and collaboratively in a fast-paced environment. Job Types: Full-time, Permanent Pay: Up to ₹1,500,000.00 per year Schedule: Day shift Morning shift Ability to commute/relocate: Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Required) Application Question(s): How many years of experience you have totally, How many years of experience you have in Content writing, Education: Bachelor's (Required) Experience: content writing: 4 years (Required) Location: Bengaluru, Karnataka (Required) Work Location: In person