Job
Description
As a Content Writing Manager, your role involves overseeing all aspects of your company's written content to ensure alignment with the brand voice, business goals, and audience needs. You will be responsible for a blend of creative writing, strategic planning, and team leadership. Key Responsibilities: - Develop and execute a comprehensive content strategy that aligns with marketing and business objectives. This includes identifying target audiences, topics, and content formats such as blog posts, articles, social media updates, and e-books. - Lead a team of writers by providing guidance, feedback, and editing. You will also be hands-on, writing key pieces of content yourself to set the tone and maintain quality. - Manage the content calendar to ensure timely production, editing, and publishing of content across various platforms. - Optimize all content for search engines (SEO) to enhance organic visibility and drive web traffic. This involves keyword research and analysis of content performance metrics. - Collaborate closely with other teams like marketing, design, and sales to maintain consistent content that aligns with the brand message and supports various campaigns. - Track and analyze content performance utilizing tools like Google Analytics, providing regular reports to management and making data-driven decisions to enhance future content. Qualifications: - Proven experience in content writing, content creation, and team management with a strong portfolio showcasing various content types. - Exceptional writing skills encompassing grammar, style, and tone adaptation for different audiences and platforms. - Strategic thinking to create a content plan that contributes to long-term business goals. - Proficiency with content management systems (CMS) like WordPress, along with knowledge of SEO and analytics tools. - Excellent leadership and communication skills to effectively mentor a team and collaborate with other departments. - Creativity in generating fresh, innovative content ideas and approaches. As a Content Writing Manager, your role involves overseeing all aspects of your company's written content to ensure alignment with the brand voice, business goals, and audience needs. You will be responsible for a blend of creative writing, strategic planning, and team leadership. Key Responsibilities: - Develop and execute a comprehensive content strategy that aligns with marketing and business objectives. This includes identifying target audiences, topics, and content formats such as blog posts, articles, social media updates, and e-books. - Lead a team of writers by providing guidance, feedback, and editing. You will also be hands-on, writing key pieces of content yourself to set the tone and maintain quality. - Manage the content calendar to ensure timely production, editing, and publishing of content across various platforms. - Optimize all content for search engines (SEO) to enhance organic visibility and drive web traffic. This involves keyword research and analysis of content performance metrics. - Collaborate closely with other teams like marketing, design, and sales to maintain consistent content that aligns with the brand message and supports various campaigns. - Track and analyze content performance utilizing tools like Google Analytics, providing regular reports to management and making data-driven decisions to enhance future content. Qualifications: - Proven experience in content writing, content creation, and team management with a strong portfolio showcasing various content types. - Exceptional writing skills encompassing grammar, style, and tone adaptation for different audiences and platforms. - Strategic thinking to create a content plan that contributes to long-term business goals. - Proficiency with content management systems (CMS) like WordPress, along with knowledge of SEO and analytics tools. - Excellent leadership and communication skills to effectively mentor a team and collaborate with other departments. - Creativity in generating fresh, innovative content ideas and approaches.