Senior Business Development Manager - Analytics Products

7 - 10 years

16 - 20 Lacs

Posted:2 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description


  • Position Overview We are seeking a highly skilled and client-focused Marketing Analytics Tools & Solutions Consultant to partner with multinational corporations in identifying, shaping, and solving complex business challenges through advanced analytics and data-driven insights. This role bridges strategic problem-solving, data science acumen, and consultative storytelling, enabling clients to unlock value from analytics solutions. The consultant will act as both a trusted advisor and a business developer, driving revenue growth through new client acquisition, channel partnerships, upselling to existing accounts, and converting opportunities into long-term partnerships.

Key Responsibilities

Client Engagement


  • Identify and connect with relevant stakeholders (CXOs, CMOs, Heads of Analytics, Marketing Leaders) within multinational corporations.

  • Develop strong professional networks and nurture long-term client relationships to open doors for strategic engagements.

  • Conduct discovery sessions to understand client business challenges, pain points, and unmet needs in marketing, customer insights, and data analytics.

Problem-Solving & Solutioning


  • Translate client business problems into well-defined problem statements aligned with analytics-driven solutions.

  • Leverage understanding of statistical models, machine learning techniques, and marketing analytics tools to evaluate in-house solutions.

  • Collaborate with internal data science, analytics and delivery teams to shape tailored solutions for client-specific challenges.

Storytelling & Presentation


  • Create impactful client presentations, proposals, and solution demonstrations tailored to stakeholder priorities.

  • Use data storytelling techniques to explain complex statistical and analytical models in a clear, business-friendly manner.

  • Present and communicate solutions effectively to both technical and non-technical audiences, influencing decision-making at senior levels.

Business Development Support


  • Support leadership in proposal creation, RFP responses, and client pitches.

  • Identify opportunities for upselling by spotting unmet client needs.

  • Develop thought leadership material (case studies, whitepapers, decks) to strengthen firm positioning.

  • Build and manage the sales pipeline across India and international markets, leveraging both direct sales and channel partnerships to achieve revenue goals.

  • Monitor competitor activities and articulate Cogitaas differentiators to prospects and clients.

  • Maintain accurate CRM data and sales forecasts to track performance against targets.

Required Skills & Qualifications


  • Bachelors/Masters in Analytics, Statistics, Economics, Mathematics, Engineering, or related (MBA Marketing preferred).

  • 7-10 years experience in analytics consulting, solutioning with client-facing exposure and revenue generation targets.

  • Strong foundation in statistical modelling & ML (regression, clustering, churn, predictive analytics), econometrics, and analytics applications.

  • Expertise in marketing analytics: MMM, pricing/promotion analytics, segmentation, personalization, and ROI frameworks.

  • Hands-on: R, Python, SQL, Excel; experience with Tableau and Power BI.

  • Translate analytics into actionable insights; create client-facing decks and dashboards; present to CXO-level stakeholders.

  • Consultative selling, negotiation, stakeholder management; channel partner development and revenue-sharing models, proven to deliver ~67 Cr p.a.

  • Preferred: strong network in FMCG, Retail, BFSI, Telecom, or E-commerce.

  • Comfortable in a fast-paced, boutique consulting environment; strong written/verbal English, curious and growth-oriented.

What We Offer


  • Learning & Growth: Fast-tracked exposure to client-facing roles and BD responsibilities.

  • C-Suite Access: Opportunity to work directly with top global clients and senior decision-makers.

  • Freedom & Ideation: Flat, collaborative environment where your ideas are heard and acted upon.

  • Accelerated Career Path: Unlike large firms, youll get cross-functional exposure

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