Senior Associate, Investment Product Manager, Consumer Banking Group

Role Overview: As a member of the DBS Consumer Banking Group, your role will be to grow income from Mutual fund distribution business and Asset under Management (AUMs) for the Bank. You will be responsible for conceptualizing innovative products, coordinating with regional teams, conducting regular reviews of existing Mutual Fund schemes, and creating product awareness among branches. Your primary focus will be on driving MF penetration, increasing awareness and activation of products across channels, and ensuring compliance with regulatory guidelines. Key Responsibilities: - Grow income from Mutual fund distribution business and AUMs in line with budgets - Conceptualize innovative products for overall revenue generation of investment income - Co-ordinate with regional team for new product approvals and update on various business metrics - Conduct regular reviews of existing Mutual Fund schemes and provide inputs in fund selection process - Prepare effective product updates to be shared with stakeholders - Create product awareness among branches through campaigns and provide product training - Drive MF penetration and increase awareness and activation of products across channels through marketing campaigns - Ensure compliance to regulatory guidelines on a need basis - Streamline processes and implement process improvements - Keep track of new and upcoming regulations for various countries Qualifications Required: - Sales Management experience to ensure FY budget achievement in investment - Monitoring RMs business productivity and process compliance adherence - Working with Business Analytics team to explore new opportunities for business growth - Supporting Investment counsellors with inputs regarding products, market, strategic initiatives, MIS, and operational aspects - Implementing marketing campaigns targeting existing and prospective customers for cross-sell, upsell, deeper penetration, and strengthening business relationships - Driving sales volume by increasing financial and non-financial transactions - Increasing customer retention and acquisition through digital assets - Monitoring sales channel and sales performance for better outcomes - Developing training modules for sales channel and managing end-to-end MIS for sales and processes - Managing demat, ASBA, and other products launched for Treasures customers - Identifying opportunities for process improvement and implementing best practices - Building understanding of demat, ASBA to make informed decisions - Integrating within the organization, building projects with group synergy and creating cross-functional tie-ups - Organizing and running sales campaigns, D2C communication, and marketing campaigns through digital and offline initiatives - Setting up investments in phone banking and VRM channels - Liaising with Legal, Compliance, Marketing & IT teams for timely changes in regulations - Launching NFO/Product and driving end-to-end process and implementation - Strategizing campaigns to support sales team in upscaling business - Registering and executing legal agreements with the help of legal and compliance teams - Working with cross-functional teams to improve operational efficiency - Managing escalations, data, and system changes as the Process owner Core Competencies: - Communication skills - Interpersonal Relationship Skills Requisite Skills: - Analytical Skills - Good Product Knowledge,