sales head

Location: New Delhi

Type: Full-time

Brand: Cucino India

Role Overview

The Sales Head will be responsible for driving Cucino’s revenue growth by developing, executing, and optimizing sales strategies across all channels — General Trade (GT), Modern Trade (MT), E-commerce, and Institutional Sales. This role demands a strategic thinker with hands-on execution skills, capable of building a high-performing sales team, forging strong trade partnerships, and opening new market opportunities.

What You’ll Do

• Develop & execute Go-to-Market strategy for our products.
• Build, manage, and grow our distributor relationship and retail network.
• Use existing market connections to get sales.
• Lead sales team, set targets, and ensure monthly sales growth.
• Drive brand visibility & product placement across key markets.
• Work closely with founders to shape pricing, offers, and expansion plans
• Develop and implement a comprehensive sales strategy to achieve revenue and distribution targets.
• Drive expansion in modern trade, general trade, HoReCa, and D2C channels.
• Monitor market trends, competitor activity, and customer feedback to refine strategy.

What We’re Looking For

• 5+ years of sales experience in FMCG (food category preferred).
• Proven track record of delivering strong sales growth and launching new brands in the market.
• Pre-existing strong network of distributors, wholesalers, and retailers.
• Excellent leadership, negotiation, and communication skills.
• Entrepreneurial mindset with a result-oriented approach.

Perks

• Be part of a fast-growing food brand disrupting the instant food space.
• Opportunity to shape the sales strategy from the ground up.
• Competitive compensation with performance-based incentives.

Preferred:

• Prior experience with premium or niche FMCG brands.
• Network of distributor and retail connections in target markets.

If you’re passionate about building a fast-growing brand and thrive in a role where strategy meets execution, we’d love to hear from you.

To Apply: Send your resume to contact@cucino.in with the subject line “Sales Head – Cucino”

Job Type: Full-time

Pay: ₹485,174.51 - ₹1,798,231.78 per year

Benefits:

• Cell phone reimbursement
• Internet reimbursement
• Paid sick time

Work Location: In person