Position:
Location:
About KoinX
KoinX is India’s leading Crypto Tax and Accounting Platform, helping investors and traders track, calculate, and file their crypto taxes effortlessly across 800+ exchanges, wallets, and blockchains.
If you’re the kind of person who enjoys scrolling through X, Reddit, and Telegram and can turn conversations into engagement, this role’s for you.
What You’ll Do:
- Be the voice of KoinX across platforms: engage daily on X (Twitter), Reddit, Telegram and LinkedIn.
- Comment strategically on trending and relevant posts to spark discussions and improve visibility.
- Execute KOL campaigns: coordinate outreach automation, manage influencer databases, and track engagement results.
- Track and report weekly social media stats: growth metrics, engagement trends, and campaign performance.
What We’re Looking For:
- Strong understanding of crypto, memes, and online culture.
- Active and savvy across X, Reddit, Telegram, and LinkedIn.
- Good written communication skills and a conversational tone.
- Attention to detail (you’ll be the first responder on behalf of the brand).
📩 Apply Now
Think you’re the right fit? We’d love to meet you. Apply via clicking https://forms.gle/SoJZFrMLB3EpUjKX7
Time Required:
Performance KPIs (Key Performance Indicators):
X (Twitter) Engagement
- Minimum
200+ meaningful comments or replies per week
across relevant crypto, finance, and Web3 conversations. - Maintain an
average engagement rate of 5-8%
on replies and quote tweets. - Identify and engage with
at least 5 trending crypto discussions
per week (including KOLs, CAs, and exchange accounts).
Reddit Participation
- Post
10–15 high-quality comments per day
on relevant subreddits (r/CryptoIndia, r/CryptoCurrency, r/BitcoinAUS, etc.). - Identify
at least 3 new discussion opportunities weekly
where KoinX can add value or share insights organically.
Telegram Community Engagement
Engage daily
on the KoinX Telegram community — respond to user questions, share updates, and spark conversations.- Ensure
minimum 20 quality interactions per week
(questions answered, messages initiated, or feedback acknowledged).
LinkedIn Engagement
- Engage under
20–30 relevant industry posts weekly
— founders, exchanges, regulatory updates, and crypto influencers. - Maintain
consistent presence under Punit Agarwal and KoinX posts
, adding thoughtful, on-brand comments.
KOL Campaign Execution
- Initiate
2-3 KOL campaigns
every week by managing database, tracking deliverables, and scheduling outreach content. - Maintain an
updated KOL tracker
with outreach status, performance metrics, and next steps.
Weekly engagement reports
- Platform-wise engagement numbers
- Best-performing comments or threads
- Insights from community behavior or trends
Interview Process
- Round 1 - Pre-screening of profile followed by short- intro call.
- Round 2- Discussion with marketing team focusing on your crypto knowledge, engagement ideas
- Round 3 - Final discussion to evaluate alignment with KoinX values, communication style, and remote work fit.
