Public Relations Manager

6 - 8 years

15 - 18 Lacs

Posted:4 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Key Responsibilities:

Strategic Communication

  • Develop and execute comprehensive PR strategies for product launches, financial results, sales announcements, and other key company initiatives
  • Craft key narratives and communication strategies for stakeholder engagement, including investors and media
  • Analyze market conditions and public sentiment to inform PR approaches

Crisis Management

  • Manage critical crisis communication situations with speed and precision
  • Mitigate potential negative publicity while maintaining brand integrity
  • Serve as a trusted advisor during sensitive communications scenarios

Media Relations

  • Cultivate and maintain strong relationships with media outlets, journalists, and influencers
  • Handle press inquiries and write compelling press releases
  • Secure extensive media coverage across print, digital, and broadcast channels
  • Shape narrative in articles and video content through strategic media partnerships

Stakeholder & Influencer Management

  • Manage relationships with influencers to drive brand awareness and engagement
  • Oversee influencer content strategy and execution across social media platforms
  • Collaborate with internal teams including marketing, social media, creative, finance, and events to ensure cohesive messaging

Event Management

  • Organize and execute high-profile events to enhance brand visibility
  • Manage event logistics and cross-functional collaboration
  • Promote events through media and marketing channels

Team Collaboration

  • Work closely with cross-functional teams to align PR initiatives with broader business objectives
  • Liaise with regional and global teams to ensure consistent communication
  • Contribute to business development through client acquisition and partnership discussions

Experience:

  • Minimum 6 years of progressive experience in public relations
  • Proven track record in automotive, technology, or consumer-facing industries
  • Experience managing crisis communications and high-stakes situations
  • Demonstrated success in securing media coverage and managing influencer partnerships
  • Agency experience is a strong advantage

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