Public Relations Manager-Gujrat

Role Overview: As a Media Coordinator, you will play a pivotal role in identifying press opportunities by staying updated on evolving issues. Your responsibilities will include developing engaging content for various distribution channels such as broadcast, print, and online platforms. Negotiating competitive deals with media channels and ensuring that key messages are aligned with vital business strategies will be crucial aspects of your role. Being the organization's media liaison and formal spokesperson, you will be responsible for facilitating press conferences and briefings. Monitoring the media marketplace to stay abreast of the latest trends, tracking campaign performance, and reporting on results will be part of your routine tasks. Additionally, you will be tasked with creating and managing the organization's social media presence, promoting projects to support new product launches, and building enduring relationships with media houses while effectively managing the media budget. Key Responsibilities: - Identify press opportunities by staying updated on evolving issues - Develop engaging content for various distribution channels such as broadcast, print, and online platforms - Negotiate competitive deals with media channels and ensure key messages are aligned with vital business strategies - Act as the organization's media liaison and formal spokesperson - Facilitate press conferences and briefings - Monitor the media marketplace to stay abreast of the latest trends - Track campaign performance and report on results - Create and manage the organization's social media presence - Promote projects to support new product launches - Build enduring relationships with media houses while effectively managing the media budget Qualifications Required: - Bachelor's degree in communications/media or a related field - 5 to 7 years of experience as a media coordinator or in a similar role - Expertise in targeted communications and advertising campaigns across diverse media platforms - Deep understanding of SEO, web traffic metrics, and social media best practices - Demonstrable experience in creating effective media campaigns, developing content for various media channels, and conducting press conferences Additional Details: N/A,