Public Relations Account Executive

As a Public Relations Executive, you will be responsible for devising creative public relations strategies aligned with the client's company profile. Your duties will include conducting communication audits to determine publicity goals, planning and implementing PR strategies, and tactics, as well as promoting and maintaining the public's perception of our client's brand through media coverage and sponsorship opportunities. You will be required to manage and prevent reputational risks to the client's brand, draft written, verbal, and visual content to enhance the public image of the business, and develop relationships with internal and external stakeholders. Collaboration with marketing professionals to ensure consistency in promoting the corporate image will be key. Your role will also involve measuring the success of public relations activities and campaigns based on set KPIs, producing and presenting reports on PR activities and KPIs, arranging interviews or public speaking events, and constructing press releases. Moreover, you will assess opportunities for sponsorships, manage relationships, draft and oversee PR budgets. To qualify for this position, you should hold a bachelor's degree in public relations, communication, journalism, or related fields. Proven experience as a public relations executive or in a similar role, along with coordinating and managing effective PR campaigns through various channels, is essential. A solid understanding of social media platforms, the ability to build relationships within and outside the organization, strong leadership and management skills, and creativity as a critical thinker and problem solver are required. Excellent communication and presentation skills, proficiency in conducting research and communication audits, and comfort in public speaking are also necessary attributes for this role.,