Production Manager

Key Responsibilities

• Shoot Planning & Execution
• Translate creative briefs into executable production plans.
• Manage and execute shoots for hoardings, digital campaign and DVC from concept to delivery.
• Execute photo, video, and outdoor shoots from pre-production to post.
• Manage shoot logistics locations, permissions, talent, crew, set design, art direction, and schedules.
• Ensure brand and creative intent is retained through every execution.
• Budgeting & Cost Control
• Prepare, review, and finalize production budgets for each campaign.
• Negotiate with vendors, freelancers, and talent agencies to optimize cost.
• Maintain cost transparency and ensure every production stays within approved limits.
• Track cost vs output and submit post-shoot cost reports.
• Vendor & Team Management
• Build and manage a pool of reliable vendors, directors, photographers, stylists, editors, and post-production partners.
• Manage in-house production.
• Manage casting vendors and freelance models/actors for campaign shoots.
• Have strong working knowledge of studio setup and lighting arrangements (indoor and outdoor).
• Evaluate vendor quality, timelines, and consistency through regular feedback cycles.
• Creative Collaboration
• Work closely with the Creative Director and Art/Copy leads to ensure production outcomes match creative vision.
• Collaborate with Account Management to align on timelines, budgets, and client expectations.
• Provide creative production inputs new styles, formats, techniques, and references to elevate output.
• Operational Efficiency
• Create structured production workflows for both mainline and digital content.
• Assess the right type of equipment (camera, lighting, lenses, rigs, etc.) required for each shoot, balancing quality with cost-efficiency.
• Decide when to rent vs. use in-house equipment, maintaining accountability for all agency-owned production assets.
• Maintain shoot trackers, timelines, and production calendars.
• Ensure timely delivery of final assets (DVCs, OOH artworks, cutdowns, adaptations).
• Build a robust file management and rights documentation system.
• Quality & Compliance
• Ensure quality control at every stage lighting, framing, art, finishing.
• Manage legal and compliance documentation contracts, NDAs, usage rights, permissions, and releases.
• Maintain safety and ethical standards during all on-ground shoots.
  

Qualifications & Experience

• 812 years of production experience in an advertising agency or production house, handling photo + film shoots for OOH, digital campaigns, and DVCs.
• Proven experience managing 360 shoots from pre-production planning to on-set coordination and post delivery.
• Expertise in studio setup, lighting design, and production logistics.
• Strong vendor and crew network in Gujarat/Mumbai region (directors, cinematographers, production designers, editors).
• Sound knowledge of camera setups, lighting, post-production formats, and modern content trends.
• Excellent budget management, negotiation, and scheduling skills.
• Strong team leadership, communication, and problem-solving abilities.
• Familiarity with digital-first content needs (reels, YouTube, cutdowns, ad placements).