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Inkle
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Product Marketing Specialist

Product Marketing Specialist

Inkle

1 - 2 years

6 - 9 Lacs

Bengaluru

Posted:2 days ago| Platform:

Apply

Skills Required

Digital media Content management Direct marketing Social media Analytical Animation Brand awareness Web designing Digital marketing Product marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

About us:

Inkle is a tax and accounting software startup, serving US technology startups. Were on a mission to make US accounting, tax and compliance easy, scalable, affordable and on-demand for global companies - using software and human services.

We are a team of passionate and creative individuals who believe in the power of technology to simplify complex processes. We foster a dynamic, fast-paced and collaborative environment where everyone has a voice and the opportunity to make an impact. We are committed to diversity, inclusion and work-life balance.

Were looking for a generalist to work very closely with the Marketing Lead and CEO. This is a high-impact role that can impact the direction of our company, and so were looking for someone who has very high self-motivation, energy and enthusiasm.

NOTE: the working hours for this role will be 2pm-11pm IST daily Monday-Friday, based in our Bangalore office during those hours. This is in order to coordinate closely with the CEO and San Francisco team to go deep on the US market.

you'll be expected to:

Responsibilities:

Design digital media campaigns aligned with business goals
Coordinate the creation of digital content (eg website, blogs, press releases and podcasts)
Manage end-to-end digital projects
Establish our web presence to boost brand awareness
Maintain a strong online company voice through social media
Liaise with Marketing, Sales and Product development teams to ensure brand consistency
Suggest and implement direct marketing methods to increase profitability
Monitor ROI and KPIs
Stay up-to-date with digital media developments

Skills and Requirements:

Proven work experience as a digital media specialist or digital marketing manager
Familiarity with web design and content management systems
Excellent analytical and project management skills
An ability to multitask and perform under tight deadlines
Strong verbal and written communication skills
Additional qualification in web design or animation is a plus

Benefits:

At Inkle, we believe in investing in our employees and offer a comprehensive benefits package to support their physical, financial, and emotional well-being. Our benefits include:

Health insurance/Medical coverage
Highly competitive salaries and ESOP scheme
Relocation support and reimbursements
Paid time off/Vacation time and holidays
Professional growth and development opportunities

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Product Marketing Specialist