Product Marketing Specialist

As a Product Marketing Specialist at our company in Noida, your role will involve bridging Product, Sales, and Marketing to create compelling narratives that differentiate our AI solutions in the market. You will be responsible for shaping clear product positioning, maintaining our website messaging, driving effective GTM launches, and creating sales enablement content to ensure impactful feature launches. We are looking for a creative and analytical storyteller with 2-4 years of experience in B2B SaaS or enterprise tech marketing, who can blend strategy with creativity effectively. Your key responsibilities will include: - Building clear and differentiated product positioning in the competitive AI landscape. - Managing and updating our website content to align with our evolving product narrative. - Collaborating with Product and Sales teams to develop go-to-market strategies for new features. - Creating sales enablement materials such as decks, one-pagers, and playbooks to support our sales teams. - Crafting thought leadership content to establish our brand as a leading voice in AI and sales acceleration. - Incorporating customer insights and feedback into messaging that resonates and drives conversions. - Working closely with content, design, and demand gen teams to bring our brand story to life creatively. Qualifications required for this role include: - 2-4 years of experience in Product Marketing, preferably in B2B SaaS or Enterprise Tech (AI experience is a plus). - Strong storytelling skills to simplify complex tech concepts into powerful narratives. - Experience in managing website content and product pages. - Proficiency in developing GTM collateral such as sales decks, feature pages, and campaigns. - Ability to collaborate effectively across Product, Sales, and Design teams. - Analytical mindset with proficiency in using AI tools for research and messaging. If you are a dynamic individual with a passion for crafting engaging stories and driving impactful product marketing strategies, we would love to have you on board to contribute to our company's success.,