Job
Description
Product Marketer (Growth & Community) Who are we We are Spyne, redefining how cars are marketed and sold with cutting-edge Generative AI. What started as a bold idea using AI-powered visuals to help dealers sell online faster has evolved into a full-fledged AI-first automotive retail ecosystem. Backed by $16M in Series A funding from Vertex Ventures, Accel, and other top investors, we re scaling fast: Expanded across the US & EU markets Launched industry-first AI-powered Image & 360 solutions Achieved a 5X revenue surge in 15 months, aiming for 3-4X growth this year Now, we re rolling out an end-to-end GenAI Automotive Retail Suite and pushing into the US market to bring our AI-driven products to 3,000-4,000 dealers. Read more about us: Studio AI Product - t.ly/t0Ko5 Retail AI Product - t.ly/EyKC9 Series A Announcement - Spyne raises $16 Mil! Spyne raising another round!! Spyne secures funding for US Expansion! What are we looking for We re looking for a strategic Product Marketer with a knack for storytelling, branding, and growth. You will own the messaging, positioning, and go-to-market (GTM) strategies to drive Spyne s product adoption, engagement, and revenue. If you love crafting compelling narratives, building communities, and launching products that stick this role is for you! Location: Gurgaon (In-Office) Experience: 4-7 years in B2B SaaS Marketing (AI, MarTech, or vertical SaaS preferred) What will you do Positioning, Messaging & Sales Enablement Develop differentiated positioning and customer-centric messaging for Spyne s AI solutions. Create high-impact assets: website copy, sales decks, case studies, demo videos, and whitepapers. Conduct competitive research and sharpen Spyne s unique value proposition for each segment. Product Launches & GTM Lead end-to-end GTM planning and execution for new product launches. Collaborate with Product, Sales, and Customer Success to drive adoption and retention. Community Building (Dealerships & Partners) Build and grow a thriving community of dealerships, OEMs, and partners. Run forums, webinars, referral loops, and user engagement programs. Partner with Customer Success to amplify user stories, testimonials, and co-marketing. Executive Engagement & High-Touch Events Organize CXO roundtables, private dinners, webinars, and thought-leadership panels. Support leadership in producing strategic content: whitepapers, articles, and keynote decks. Brand & Content Strategy Own Spyne s brand visibility across LinkedIn, social media, PR, and digital campaigns. Collaborate with designers to produce engaging creatives, videos, and demo reels. What will make you successful in this role Experience in B2B SaaS marketing at early to growth-stage startups (1-10M ARR). Proven community-building experience (Slack, WhatsApp, LinkedIn groups etc). Strong copywriting and storytelling skills with the ability to simplify complex tech. Proven record of launching products, GTM execution, and campaign optimization. Event marketing and webinar hosting experience is a plus. Comfortable working with data to measure and iterate on campaign performance. Self-starter, proactive, and thrives in a fast-paced startup culture. Why Spyne Ownership: Directly shape Spyne s GTM and brand playbook in a global expansion phase. Rocketship Growth: Be part of an AI SaaS company with global ambitions. Rewards: Competitive salary, ESOPs, health benefits, and a stellar team. Apply Now!