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Principal Digital Marketing Consultant

Principal Digital Marketing Consultant

Infosys

10 - 16 years

14 - 18 Lacs

bengaluru

Posted:2 days ago| Platform:

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Skills Required

digital marketing data analysis ai machine learning customer relationship management marketing automation strategic planning marketing automation ai integration relationship management agile methodologies scrum agile

Work Mode

Work from Office

Job Type

Full Time

Job Description

Educational Requirements

Bachelor of Engineering

Service Line

Digital Experience

Responsibilities

Key Responsibilities:- Lead the design and implementation of AI-driven digital marketing strategies.- Facilitate Scrum processes to ensure efficient project delivery.- Collaborate with cross-functional teams to optimize marketing campaigns.- Mentor and guide junior consultants in Agile methodologies.- Drive client engagement and satisfaction through innovative solutions.

Technical and Professional Requirements:

Minimum Qualifications:- Bachelor''s or Master''s degree in Engineering, Technology, Computer Applications, Science, or Business Administration.- Extensive experience in digital marketing, particularly with AI integration.- Proficient in Scrum methodologies.Preferred Qualifications:- Proven track record in Agile environments.- Strong leadership skills and ability to manage complex projects.- Experience as a functional consultant in digital marketing.- Ability to drive strategic initiatives and innovation.Good to have skills: Data Analysis, Marketing Automation, Machine Learning, Customer Relationship Management, Strategic Planning.

Preferred Skills:

Technology->Digital Marketing->Digital Marketing - ALL

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Principal Digital Marketing Consultant