PPC Specialist

We are seeking a motivated and analytical PPC Specialist with at least 6 months to 1 year of hands-on experience in managing paid advertising campaigns. The ideal candidate should have strong communication skills, a data-driven mindset, and the ability to deliver measurable results through platforms like Google Ads, Bing Ads, and social media advertising.

Key Responsibilities:

• Plan, create, and manage PPC campaigns across Google Ads, Microsoft Ads, and social media platforms (Meta, LinkedIn, etc.).
• Conduct keyword research, audience targeting, and competitor analysis to improve campaign performance.
• Write and optimize ad copy and creative assets for better CTR and conversion rates.
• Monitor and analyze campaign performance; provide actionable insights for continuous improvement.
• Manage budgets effectively to maximize ROI and minimize cost per acquisition.
• Collaborate with the content, SEO, and design teams to ensure alignment with marketing goals.
• Prepare and present weekly and monthly reports on key metrics and campaign performance.
• Stay updated with industry trends, platform updates, and best practices in paid media.

Required Skills & Qualifications:

• Bachelor’s degree in Marketing, BCA/MCA or a related field.
• Minimum 6 months of hands-on PPC experience- Service based.
• Strong understanding of Google Ads, Google Analytics, and keyword research tools.
• Excellent communication and presentation skills.

Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Ability to commute/relocate:

• S.A.S Nagar, Punjab: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Required)

Experience:

• PPC : 1 year (Required)