PPC Specialist

Job Description

We are looking for a results-driven and analytical PPC Specialist with 2+ years of hands-on experience in managing and optimizing paid advertising campaigns across Google Ads, Bing Ads, and social media platforms. The ideal candidate will have a strong grasp of digital marketing metrics, excellent attention to detail, and the ability to execute strategies that drive measurable ROI. Requirements: 2+ years of experience managing PPC campaigns with proven results Proficiency in Google Ads, Google Analytics, Bing Ads, and social media ad platforms Strong understanding of keyword research, bidding strategies, and campaign structure Experience with conversion tracking, attribution modeling, and ROI analysis Familiarity with landing page optimization and CRO strategies Google Ads and/or Microsoft Advertising certifications (preferred) Excellent analytical, organizational, and communication skills Preferred Skills: Experience with tools like SEMrush, Ahrefs, Google Tag Manager, and Data Studio Basic understanding of SEO and its relation to paid campaigns Knowledge of eCommerce and/or lead generation funnels Job Type: Full-time Pay: ₹35,000.00 - ₹50,000.00 per month Benefits: Paid sick time Schedule: Evening shift Rotational shift US shift Supplemental Pay: Performance bonus Work Location: In person