Work from Office
Full Time
Role & responsibilities • Brand Management & Marketing Strategy Development: Develop and execute marketing strategies to build and strengthen brands. Plan and implement strategies for new product launches across different geographies. • Market & Prescription Analysis: Conduct prescription analysis to assess market trends and identify growth opportunities. Perform prescription per capita analysis to evaluate brand penetration and strategize market expansion. • Promotional Planning & Sales Support: Design and develop cost-effective promotional materials/tools aligned with sales and marketing objectives. Develop strategic media plans and periodically review the success of marketing inputs. Monitor and optimize campaigns for sales promotion. • Doctor Engagement & Medical Events: Handle doctor interactions, CMEs, and symposiums to enhance brand visibility and credibility. • Field Force Training & Motivation: Train, motivate, and guide the sales team to ensure continuous brand growth and market penetration. • Cross-functional Coordination: Collaborate with Business Development Managers and Logistics teams for promotional shipments and seamless execution of marketing activities.
Akums
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