Performance Marketing Manager

Company Description

NoBroker.com, India’s first Proptech unicorn, is a brokerage-free property search portal that connects house/property owners with tenants/buyers directly, eliminating the middleman. Founded in March 2014 by alumni from IIT Bombay, IIT Kanpur, and IIM Ahmedabad, the platform serves over 3 million customers monthly and has raised $366 million from top investors, including Google and General Atlantic. Our services include verified brokerage-free properties, online rental agreements, home services, and NoBrokerHood software for apartment societies. NoBroker.com operates in multiple Indian cities and continues to expand, driven by a passionate and innovative team of 2000+ members.

Location: Bangalore (Sarjapur Road) | Work from Office

About the Role:

We are seeking a Performance Marketing Manager

You'll oversee planning, execution, optimization, and analysis of all performance campaigns, working closely with the creative, sales, and product teams to ensure consistent growth in lead generation and revenue.

Key Responsibilities:

• Develop and implement

  end-to-end performance marketing strategies to achieve lead generation and conversion goals.
• Plan, execute, and optimize campaigns across

  Google Ads, Meta (Facebook/Instagram), YouTube, Affiliate, Push, and WhatsApp channels.

• Manage

  media budgets and ROI (ROAS, CPL, CPSV, CPSchd)

  on a weekly and monthly basis.
• Conduct

  audience segmentation, consumer research, and competitive analysis

  to identify new opportunities.
• Define and execute

  multi-channel digital campaigns

  with proper attribution and tracking.
• Collaborate with creative teams to develop

  high-performing ad copies, videos, and static creatives

  .
• Create and manage a

  campaign performance dashboard

  for stakeholders.
• Optimize campaigns based on pre-sales/sales feedback and conversion data.
• Ensure

  timely availability and approval of marketing collaterals

  (ad copies, creatives, landing pages).
• Lead a small team of digital marketers, ensuring their performance and skill development.

Required Skills & Experience:

• Bachelors/Masters degree from IIT or other Tier-1 institute (IIM, NIT, BITS, ISB, etc. preferred).

• 4–7 years of hands-on experience

  in

  Performance / Growth / Digital Marketing.

• Expertise in

  Google Ads, Meta Ads Manager, Analytics, Tag Manager, and LinkedIn Ads.

• Strong command over

  ROI tracking, attribution models, and budget optimization.

• Experience in

  lead generation and campaign scaling.

• Proficiency with tools such as

  Google Analytics (GA4), WebEngage, MoEngage, Netcore, Mailmodo, and CRM tools.

• Excellent analytical, communication, and leadership skills.