Jobs

Interviews
Job Alerts
Tools

Upskill and Grow with AI

Mock Interview Practice interviews in realistic simulations

Coding Practice Improve your coding skills with challenges

Certification Earn certifications to validate your skills

AI Learning Get trained with AI expert sessions

Career Path AI insights for smarter career decisions

AI Job Match Score AI-Powered Job Match Against Your Resume and Optimize Your Resume

Career Tools and Resources

Resume Builder Build Professional Resume with Ease

ATS Friendliness Check Check Resume Friendliness for Applicant Tracking Systems

Auto Apply Apply to hundreds of jobs on any platform effortlessly

Co-Pilot (Chrome Extension) Your AI Assistant for Seamless Browsing Efficiency

Interview Questions Streamline interviews with ready-to-use questions

Salaries Discover market-driven salary insights across skillsets and geographies

Companies Explore leading companies actively hiring talent
For Employers

Home
>
Jobs in pune
>
Ithrive
>
Performance Marketing Executive

Performance Marketing Executive

Ithrive

1 - 3 years

3 - 5 Lacs

pune

Posted:1 day ago| Platform:

Apply

Skills Required

quality lead budgeting research marketing executive monitoring auditing testing utm

Work Mode

Work from Office

Job Type

Full Time

Job Description

Key Responsibilities

Own end-to-end execution and optimization of paid media campaigns across Google Ads, Meta (Facebook Instagram), and LinkedIn

Build and scale campaigns using structured account frameworks (campaign segmentation, funnel stages, audience layering)

Conduct deep keyword research and search intent mapping to improve lead quality and reduce wasted spend

Design and test audience strategies including retargeting, lookalikes, exclusions, and funnel-based cohorts

Implement and audit conversion tracking using UTM frameworks, GA4, Google Tag Manager, and platform pixels

Analyze performance at a granular level (campaign, ad set, creative, keyword) to improve CPL, ROAS, CAC, and conversion rates

Identify scaling opportunities and make budget allocation decisions based on performance and business goals

Build and maintain automated performance dashboards in Google Sheets for daily, weekly, and monthly reporting

Translate data into clear insights and action items, not just reports

Lead creative testing by defining hypotheses, test structures, and success metrics in collaboration with design and content teams

Monitor competitors ad strategies, offers, and messaging to inform campaign optimization

Proactively flag tracking gaps, funnel leaks, or quality issues and recommend solutions

Stay updated with platform changes, policy updates, and new ad formats and test them when relevant

More Jobs at Ithrive

Procurement & Operations Coordinator

Pune

1.0 - 3.0 yrs

INR 3 - 6 Lacs

Finance Manager

Pune

3.0 - 5.0 yrs

INR 5 - 7 Lacs

Digital Marketing Intern

Pune

Experience: Not specified

Salary: Not disclosed

Sales Executive

pune

1.0 - 6.0 yrs

INR 3 - 8 Lacs

Video Editor

pune

1.0 - 3.0 yrs

INR 2 - 5 Lacs

Mock Interview

Practice Video Interview with JobPe AI

Start Marketing Executive Interview

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now

Ithrive

Login to

Please Verify Your Phone or Email

Confirm Action

Performance Marketing Executive