Performance Marketer & SEO Specialist

Performance Marketer & SEO Specialist

( Chennai Office-Remote/Hybrid)

About the Role

Performance Marketing & SEO Specialist

AI search and generative engines

This is a high-impact role for someone who understands how numbers and narratives work together from crafting ad copies that click to guiding designers on what visuals sell.

Key Responsibilities

• Plan, execute, and optimize

  Meta, Google, YouTube, and Taboola

  campaigns for B2C/D2C brands.
• Collaborate with the creative team to ensure every visual and caption aligns with performance goals.
• Manage budgets, track conversions, and continuously improve ROI.
• Lead SEO initiatives to rank on traditional and

  AI-powered search engines

  (like Perplexity, ChatGPT Browse, etc.).
• Analyze campaign and website performance to identify growth opportunities.
• Stay updated on trends in digital advertising, consumer behavior, and search technology.

Preferred Candidate profile

• 27 years of hands-on experience in

  B2C or D2C performance marketing

  .
• Prior experience in

  apparel, fashion, or lifestyle

  brands is highly preferred.
• Strong understanding of ad metrics, creative direction, and SEO best practices.
• Familiarity with conversion funnels, keyword research, landing page optimization, and analytics tools.
• Data-driven mindset with a creative eye for content that performs.
• Must be

  Chennai-based

  and available for

  full-time in-office

  work.
• The Salary range is 3-6LPA. So only those with expectations in this salary range need apply.