Performance Marketer – Female Trainee

*Performance Marketer – Female Trainee*

Company: LuxYou Studio

Job Type: Full-Time (Trainee)

Industry: Jewelry | eCommerce | Luxury Fashion

*Job Summary*

LuxYou Jewels is looking for a Female Performance Marketer – Trainee who is passionate about digital advertising, eCommerce marketing, and luxury brands. This role is ideal for candidates who have completed a degree and Digital Marketing certification and are eager to gain hands-on experience in paid advertising and performance-driven campaigns.

The trainee will work closely with the marketing team to execute, monitor, and optimize paid campaigns across Meta and Google platforms, with clear growth opportunities based on performance.

*Duties & Responsibilities*

*Paid Advertising & Campaign Management*

• Assist in planning, creating, and executing Meta (Facebook & Instagram) Ads and Google Ads campaigns

• Support campaign objectives including traffic, conversions, sales, and retargeting

• Help with audience research, interest targeting, and custom & lookalike audiences

• Monitor daily ad performance and budget utilization

*Creative & Content Coordination*

• Coordinate with designers and content creators for ad creatives, reels, banners, and captions

• Assist in A/B testing of creatives, ad copies, headlines, and CTAs

• Ensure brand consistency aligned with LuxYou Jewels’ luxury positioning

*Performance Tracking & Reporting*

• Track key metrics such as CTR, CPC, CPA, ROAS, conversions, and engagement

• Prepare basic performance reports and insights

• Identify underperforming ads and suggest optimization ideas

*Analytics, Reporting & Optimization*

• Prepare detailed reports on campaign performance and website analytics.

• Use insights from market research and performance data to recommend optimizations.

• Implement data-backed changes to campaigns, landing pages, and social media strategies.

*Website & eCommerce Support*

• Assist in managing ad traffic to Shopify product and landing pages

• Support in basic setup and monitoring of Meta Pixel, Conversion API, and Google Analytics

• Help improve user journey from ad click to purchase

*Research & Market Analysis*

• Analyze competitor ads, offers, and marketing strategies in the jewelry/fashion space

• Stay updated with digital marketing trends and platform updates

• Support campaign planning through research and insights

*Learning & Growth*

• Learn end-to-end performance marketing strategies

• Implement learnings into live campaigns

• Maintain documentation of campaigns, strategies, and results

*Requirements*

*Educational Qualifications*

• Bachelor’s Degree in Marketing, Business Administration, Commerce, Media, Communications, or related field

• Certification in Digital Marketing from a recognized institute (mandatory)

• Meta Ads / Google Ads / Performance Marketing certification preferred

*Technical & Marketing Skills*

• Basic understanding of Meta Ads Manager and/or Google Ads

• Familiarity with social media platforms (Instagram, Facebook)

• Basic knowledge of eCommerce and online sales funnels

• Understanding of performance metrics like CTR, CPC, CPA, and ROAS

• Willingness to work with creatives, ad copies, and campaign data

*Soft Skills & Personal Traits*

• Female candidates preferred

• Strong interest in digital marketing, eCommerce, fashion, or jewelry brands

• Good communication skills in English (Malayalam/Hindi is an added advantage)

• Creative, detail-oriented, and data-curious mindset

• Ability to follow instructions and meet deadlines

• Eagerness to learn and grow in performance marketing

*Other Requirements*

• Available for full-time trainee role

• Laptop and basic technical readiness preferred

• Ability to work in a fast-paced digital environment

Job Types: Full-time, Permanent, Fresher

Pay: ₹10,000.00 - ₹15,000.00 per month

Work Location: In person