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Paid Media Specialist

Paid Media Specialist

2 - 7 years

|

3 - 6 Lacs

Posted:23 hours ago| Platform:

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Skills Required

analytical skills media management bidding google analytics focus data analytics management analytics monitoring

Work Mode

Work from Office

Job Type

Full Time

Job Description

RESPONSIBILITIES

Plan, execute, and manage paid media campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn, and others.

Analyze campaign performance data to derive actionable insights and optimize ad spend. Utilize tools like Google Analytics, SEMrush, or similar platforms.
Create and present comprehensive reports on campaign performance, including key metrics, ROI, and recommendations for improvement.
Monitor and manage campaign budgets, ensuring efficient allocation of resources to maximize results.
Conduct A/B tests on ad creatives, targeting, and bidding strategies to improve overall campaign performance.
Work closely with creative and content teams to develop compelling ad copy and visuals that align with campaign goals.
Stay updated on industry trends, competitor strategies, and emerging platforms to inform campaign strategies.

REQUIREMENTS

Previous experience in paid media management and data analytics.
Proficiency in Google Ads, Facebook Ads Manager, and analytics tools.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Excellent communication and presentation skills.
Detail-oriented with a strong focus on results.

More Jobs at Find Starfish

Paid Media Specialist

mumbai

INR 3 - 6 Lacs

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