Online Merchandiser

Job Description

· Executing the site merchandising calendar for multiple properties across FC platforms.

This includes new product and season launches, cross-category placements, Maintaining various site pages, developing and executing Firstcry site-wide events and search results.

· Develop merchandising for large site wide properties and work closely with buyers and marketing to schedule promotions

· Regularly develop, test and analyze new merchandising tactics that sell products across all categories and increase conversion rates, documenting the results and sharing best practices with the team

· Experience designing and executing online customer experiences

· Drive the sales and margin through merchandising and content initiative

· Daily engagement with team to evaluate top/bottom selling styles and refine go-forward plan for website and marketing content

· Analyze the sell thrus, stock covers, discounts, stock gaps, sales trends

· Collaborates with key stakeholders to plan visual merchandising strategy

· Propose strategies for merchandise and content to increase conversion

· Manages the product setup process, product navigation, onsite search and products cross sells

· Accurately launch products on the website according to delivery dates and business needs

· Liaise with Marketing and Social Media for integrated content planning and execution.

· Review and provide insight to business owners on daily, weekly and monthly KPIs Position Skills and Experience Requirements

· Liaison with Design team to create products catalogue/ digital banners , special campaigns and more.