Online Marketing Manager

You will be responsible for developing and executing digital marketing strategies across various online channels to enhance brand presence, engage target audiences, and drive conversions. Your role will involve creating and managing engaging content, optimizing website content for search engines, managing paid advertising campaigns, and monitoring campaign performance using tools like Google Analytics. Additionally, you will collaborate with cross-functional teams to ensure cohesive messaging across all digital platforms. To be successful in this role, you should have a Bachelor's degree in Marketing, Communications, Business, or a related field, along with proven experience in digital marketing and a strong portfolio of successful campaigns. You must possess in-depth knowledge of SEO, SEM, PPC, email marketing, and social media marketing strategies, as well as proficiency in digital marketing tools such as Google Analytics, Google Ads, and marketing automation software. Strong analytical skills, excellent communication abilities, and creative problem-solving skills are also essential for this position. Preferred qualifications include certifications in Google Ads, Google Analytics, or HubSpot, experience with content management systems and CRM platforms, and knowledge of HTML, CSS, or basic web development principles. Staying up-to-date with the latest digital marketing trends and tools and making recommendations for continuous improvement will be a key part of your role.,