Offline Marketing Executive

2 - 3 years

4 - 5 Lacs

Posted:7 hours ago| Platform: Naukri logo

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Work from Office

Job Type

Full Time

Job Description

Roles & Responsibilities

  • Plan and execute offline marketing campaigns to promote brand presence in the local market.
  • Organize and manage on-ground promotional activities, events, and exhibitions to attract target customers.
  • Collaborate with channel partners, brokers, and sales teams to generate quality leads.
  • Distribute marketing collaterals and ensure brand visibility across key touchpoints (banners, hoardings, flyers, etc.).
  • Conduct market research to identify opportunities and competitor activities.
  • Track campaign performance and prepare periodic reports for management.
  • Support the sales team in driving footfalls to the studio and boosting customer engagement.

Qualifications & Skills Required

  • Bachelor s degree or equivalent in Marketing, Business Administration, or related field.
  • 2 3 years of experience in

    offline/field marketing

    , preferably in

    construction, real estate, or apartment sales sector

    .
  • Strong networking and relationship-building skills with local vendors, brokers, and event agencies.
  • Ability to plan, coordinate, and execute marketing campaigns within budgets.
  • Good communication, negotiation, and presentation skills.
  • Self-motivated, target-oriented, and flexible to travel locally as part of marketing activities.

Benefits

  • Incentives based on performance (negotiable).
  • Petrol allowance for field activities.

Key Skills :

  • Sales
  • B2c
  • Field Sales

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