Media Buyer (Education Lead Generation)

Company Description

ClickMelon Media Pvt Ltd, based in Noida, provides industry-leading transparency in online advertising solutions, offering unique insights into campaign performance, quality, and cost for various clients including online advertisers, media agencies, brand markets, premium publishers, and ad networks.

Role Description

This is a full-time on-site role for a Media Buyer (Education Lead Generation) at ClickMelon Media Pvt Ltd in Noida. The Media Buyer will be responsible for media planning, strategy, buying, and implementing communication plans on various platforms to generate education leads.

Qualifications

• Media Planning and Media Strategy skills
• Analytical Skills for data interpretation and optimization
• Strong Communication skills for effective collaboration
• Media Buying expertise for effective ad placements
• Experience in lead generation campaigns is a plus
• Bachelor's degree in Marketing, Advertising, Communications, or related field

Job Title: Media Buyer (Education Lead Generation)

Company: ClickMelon

Location: Noida

Job Type: Full-time

About Us:

ClickMelon is an education aggregator driving admissions for top universities like Manipal, Jain, and Sharda. We're seeking an experienced Media Buyer to join our team.

Job Summary:

We're looking for a skilled Media Buyer with expertise in generating high-quality leads in EduTech using Meta google and Facebook. You'll manage our online advertising campaigns, optimize lead generation, and collaborate with our counseling team.

Responsibilities:

•⁠ ⁠Develop and execute targeted media buying strategies on Meta and Facebook.

•⁠ ⁠Manage campaign budgets, bidding, and ad optimization.

•⁠ ⁠Generate high-quality leads through UTM links and Facebook pages.

•⁠ ⁠Analyze campaign performance, identifying areas for improvement.

•⁠ ⁠Collaborate with our counseling team to ensure seamless lead conversion.

•⁠ ⁠Stay updated on industry trends and platform changes.

Requirements:

•⁠ ⁠3+ years of experience in media buying, preferably in EduTech.

•⁠ ⁠Proven track record in B2C lead generation.

•⁠ ⁠In-depth knowledge of Meta and Facebook advertising platforms.

•⁠ ⁠Experience with campaign tracking and optimization tools.

•⁠ ⁠Strong analytical and problem-solving skills.

•⁠ ⁠Excellent communication and collaboration skills.

What We Offer:

•⁠ ⁠Competitive salary and benefits package.

•⁠ ⁠Opportunity to work with leading universities.

•⁠ ⁠Dynamic work environment.

•⁠ ⁠Professional growth and development opportunities.

How to Apply:

If you're a motivated and experienced media buyer looking to make an impact in EduTech, please share your CV at hr@clickmelon.co.

We look forward to hearing from you!