Media Buyer

Job Title : Media Buyer / Performance Marketing Expert

Company: Aero Armour

Location: Kolkata (In Office)

Type: Full-Time

Company Description

Aero Armour is a brand driven by its passion for adventure, offering a collection of products for aviators, adrenaline seekers, patriots and travelers alike. We are committed to providing quality products that celebrate the spirit of adventure and inspire others to create their own experiences.

Job Description:

We are seeking a seasoned Performance Marketing Expert to join our team. This role is ideal for someone who is not just adept at managing substantial advertising budgets but also excels in crafting impactful, data-driven marketing strategies.

Key Responsibilities:

• Design and execute effective ad campaigns across various platforms (e.g., Google Ads, Facebook, Instagram) with large budgets.
• Analyze and interpret data to drive decision-making and optimize campaign performance.
• Demonstrate creative judgement in developing ad creatives and messaging that resonate with our target audience.
• Plan and manage digital media buying, ensuring cost-effective and high-ROI outcomes.
• Stay abreast of the latest trends in performance marketing and e-commerce.
• Collaborate with cross-functional teams to align marketing strategies with overall business goals.

Qualifications:

• Proven experience in performance marketing and media buying, particularly in an e-commerce setting.
• Strong analytical skills and a data-driven mindset.
• Exceptional planning skills and attention to detail.
• Ability to manage large advertising budgets effectively.
• Solid understanding of digital marketing tools and platforms.
• Excellent communication and creative thinking abilities.
• A team player with a knack for problem-solving.