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1.0 - 5.0 years

2 - 6 Lacs

Jalandhar

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Field Sales and Client Acquisition | Senior Executive B2B Sales This position allows you to build new clients for the organization, build rapportand trust in both yourself and the company. Our top sales professionals are passionate and driven in order to produce top results, all the while maintaining integrity. Our sales professionals focus on face-to-face sales presentations as they provide our clients an opportunity to know IndiaMART & value addition IndiaMART can bring to their respective business. Position holder will be anindividual contributor, responsible to drive sales activities within assigned region. Educational Qualifications: Any graduation ,or MBA/PGDM in Marketing Job Responsibilities: To generate leads from a given database & Identify decision makers within targeted leads and initiate the sales process. To penetrate all targeted accounts and originate sales opportunities for the company's products and services. To set up and deliver sales presentations, product/service demonstrations on a daily basis. To ensure systematic follow-up with the client organizations to take the sales pitch to time-bound closure. To ensure that all payments are collected as per the company's payment terms. Skills Required: B2B , B2B Marketing , B2B Marketing Strategy , New Client Acquisitions , Direct Client Interaction Candidate Attributes: 1) Quick thinking and problem-solving skills 2) Excellent verbal communication skills 3) Excellent active listening skills 4) Innovative vision and foresight to anticipate and create new opportunities that resonate with your customer.

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8.0 - 13.0 years

35 - 40 Lacs

Bengaluru

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Role & responsibilities : Develop and execute a multi-channel growth marketing strategy to increase brand awareness and capture new business in Europe, and the Middle East. Run comprehensive marketing campaigns across online and offline channels to acquire and nurture leads and grow pipelines. Collaborate with senior stakeholders, managing and reporting on marketing communications and campaigns. Manage relationships with external agencies and partners to enhance marketing initiatives and extend reach. Localise global campaigns, ensuring efficient delivery and execution of marketing projects while optimizing internal resources. Preferred candidate profile : 8-10 Years of Experience in B2B marketing campaigns in fintech, finance, asset and wealth management, private banking, or investment banking. Fluent in English & proficient in Arabic. In-Depth Knowledge of paid media, digital marketing strategies, marketing automation, email marketing, and lead management. Experience Working with Sales Teams, ensuring effective lead follow-up and strategic collaboration.

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2.0 - 7.0 years

4 - 9 Lacs

Rudrapur, Hamirpur, Jammu

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Department: Channel Sales Product Division: Modular Switches Experience Required: 2-15 years Responsibilities: Increasing the primary & secondary sales Marketing Strategy Focusing on dealer network management Dealers and Retailers relationship management For PIC (Product In-Charge): Team handling experience is required.

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2.0 - 7.0 years

4 - 9 Lacs

Nagercoil, Mumbai

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Department: Channel Sales Product Division: Modular Switches Experience Required: 2-15 years Responsibilities: Increasing the primary & secondary sales Marketing Strategy Focusing on dealer network management Dealers and Retailers relationship management For PIC (Product In-Charge): Team handling experience is required.

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2.0 - 7.0 years

4 - 9 Lacs

Rajkot

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Department: Channel Sales Product Division: Modular Switches Experience Required: 2-15 years Responsibilities: Increasing the primary & secondary sales Marketing Strategy Focusing on dealer network management Dealers and Retailers relationship management For PIC (Product In-Charge): Team handling experience is required.

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0.0 - 2.0 years

3 - 3 Lacs

Mumbai, Thane, Navi Mumbai

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Key Responsibilities: Marketing Strategy Development: Create and implement comprehensive marketing strategies to increase brand visibility, market penetration, and customer engagement. Develop marketing campaigns, promotional activities, and digital marketing initiatives. Sales Strategy and Execution: Develop and execute sales strategies to achieve revenue targets. Identify and pursue new business opportunities, build relationships with potential clients, and manage the sales pipeline. Market Research: Conduct market research and competitive analysis to identify trends, opportunities, and customer needs. Use insights to inform marketing and sales strategies. Campaign Management: Oversee the planning, execution, and optimization of marketing campaigns across various channels, including social media, email, content marketing, and paid advertising. Lead Generation: Develop and implement lead generation strategies to drive high-quality leads into the sales funnel. Collaborate with the sales team to ensure effective lead follow-up and conversion. Sales Reporting and Analysis: Monitor sales performance and prepare reports on sales metrics, campaign effectiveness, and market trends. Use data to make informed decisions and optimize strategies. Customer Relationship Management: Build and maintain strong relationships with key customers and stakeholders. Address customer inquiries, resolve issues, and ensure high levels of customer satisfaction. Team Collaboration: Work closely with cross-functional teams, including product development, customer support, and finance, to ensure alignment and support for marketing and sales initiatives. How to Apply: Interested candidates should submit their resume on 9324483283. Location:Dombivli,Panvel

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5.0 - 7.0 years

5 - 7 Lacs

Delhi, India

On-site

Key Responsibilities Formulate and execute the overall marketing strategy for assigned products. Coordinate product promotion activities for both new and existing offerings. Conduct brand strategy development, product profitability studies, and performance analysis. Analyze current product performance and identify need gaps in the market. Assess market potential by segment , including competitive landscape. Conduct market research to identify opportunities for existing and new products in untapped segments. Drive achievement of product volume , brand profitability , market growth , and market share targets. Branding Responsibilities Assist the Head of Branding in all brand-related initiatives. Compile brand and competitor information for strategic planning. Manage marketing communication and product planning . Coordinate and execute branding events and on-ground activations. Manage outdoor media , working with dealers and advertising agencies for localized promotions and campaigns. Support campaign development across various media platforms (Press, TV, Digital, BTL). Understand and manage print/production processes . Participate in consumer insight generation and leverage insights for communication strategies. Handle direct media and event execution with in-depth knowledge of activation strategies. Operate independently with minimal supervision, maintaining quality and consistency under time pressure. Skills & Competencies Required Experience in brand management , including positioning and communication development . Solid understanding of media planning , BTL activities , and digital marketing . Ability to conceive and execute campaigns , while effectively navigating agency relationships. Strong networking skills for coordination across departments and external partners. Adaptability to dynamic business situations and a strong learning mindset. Experience or knowledge of the automobile industry or motorsports is a plus. Excellent communication , coordination , and multi-tasking abilities. Strong process orientation , operational execution , and team collaboration . Comfort with decision-making under time pressure . Education & Experience Education: MBA (Marketing preferred) Experience: 57 years in brand management/marketing roles, preferably in the automobile industry

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1.0 - 5.0 years

1 - 2 Lacs

Chennai

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This position allows you to build new clients for the organization, build rapportand trust in both yourself and the company. Our top sales professionals are passionate and driven in order to produce top results, all the while maintaining integrity. Our sales professionals focus on face-to-face sales presentations as they provide our clients an opportunity to know IndiaMART & value addition IndiaMART can bring to their respective business. Position holder will be anindividual contributor, responsible to drive sales activities within assigned region. Educational Qualifications: Any graduation ,or MBA/PGDM in Marketing Job Responsibilities: To generate leads from a given database & Identify decision makers within targeted leads and initiate the sales process. To penetrate all targeted accounts and originate sales opportunities for the company's products and services. To set up and deliver sales presentations, product/service demonstrations on a daily basis. To ensure systematic follow-up with the client organizations to take the sales pitch to time-bound closure. To ensure that all payments are collected as per the company's payment terms. Skills Required: B2B , B2B Marketing , B2B Marketing Strategy , New Client Acquisitions , Direct Client Interaction Candidate Attributes: 1) Quick thinking and problem-solving skills 2) Excellent verbal communication skills 3) Excellent active listening skills 4) Innovative vision and foresight to anticipate and create new opportunities that resonate with your customer.

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1.0 - 5.0 years

2 - 7 Lacs

Jalandhar

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This position allows you to build new clients for the organization, build rapportand trust in both yourself and the company. Our top sales professionals are passionate and driven in order to produce top results, all the while maintaining integrity. Our sales professionals focus on face-to-face sales presentations as they provide our clients an opportunity to know IndiaMART & value addition IndiaMART can bring to their respective business. Position holder will be anindividual contributor, responsible to drive sales activities within assigned region. Educational Qualifications: Any graduation ,or MBA/PGDM in Marketing Job Responsibilities: To generate leads from a given database & Identify decision makers within targeted leads and initiate the sales process. To penetrate all targeted accounts and originate sales opportunities for the company's products and services. To set up and deliver sales presentations, product/service demonstrations on a daily basis. To ensure systematic follow-up with the client organizations to take the sales pitch to time-bound closure. To ensure that all payments are collected as per the company's payment terms. Skills Required: B2B , B2B Marketing , B2B Marketing Strategy , New Client Acquisitions , Direct Client Interaction Candidate Attributes: 1) Quick thinking and problem-solving skills 2) Excellent verbal communication skills 3) Excellent active listening skills 4) Innovative vision and foresight to anticipate and create new opportunities that resonate with your customer.

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3.0 - 7.0 years

12 - 15 Lacs

Mumbai, New Delhi, Bengaluru

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Job Responsibilities: Sales and marketing of natural stone products to local clients/customers for Poland Country. Build and develop strong relationships with business partners, distributors, and end users. Present product samples to customers, explaining benefits and applications. Establish connections with builders, vendors, and architects. Actively participate in product development and marketing strategy planning. Coordinate with internal teams to provide product information. Handle payment collections and follow-ups effectively. Communicate with customers and distributors to ensure smooth sales operations. Formulate and implement strategies for institutional sales of products. Skills & Knowledge: Proficiency in MS Office (Excel, PowerPoint). Strong knowledge of natural stones and related products. Excellent communication skills in English (both verbal and written).

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2.0 - 4.0 years

8 - 12 Lacs

Gurugram

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Were looking for a dynamic and creative Brand Marketing - Assistant Manager with a strong blend of analytical skills, creative thinking and a passion for keeping brands relevant in today's ever-changing market landscape. If you have a keen eye for trends, a knack for strategic planning, and a flair for content creation, we want to hear from you. Key Responsibilities: Develop and execute marketing strategies to boost brand visibility, customer engagement, and overall business objectives. Generate innovative ideas and maintain brand relevance by analyzing market trends, consumer insights, and competitor activity. Plan and implement multi-channel marketing campaigns (digital, social, offline) and content calendars aligned with industry events. Collaborate with internal teams and external partners (agencies, vendors) to create impactful marketing materials and ensure timely execution. Monitor campaign performance, measure ROI and KPIs, and optimise future initiatives based on data-driven insights. Ensure brand consistency across all communications and maintain compliance with legal and regulatory standards. Manage multiple projects, contracts, and timelines effectively to deliver high-quality marketing outcomes. Key Attributes: Strong analytical skills partnered with a creative mindset to generate innovative marketing ideas. Proven track record of successful agency and stakeholder management. Ability to monitor market trends and consumer behavior to inform strategic decision-making. Excellent communication skills, with the ability to shape and articulate the brand's vision and mission effectively. Experience in devising and implementing brand and marketing strategies to drive business growth. Proficiency in content creation and writing, with a keen eye for detail and storytelling. Demonstrated ability to manage multiple projects simultaneously, prioritise tasks, and meet deadlines. Strong organisational skills and attention to detail, particularly in contract management and compliance. Results-oriented mindset with a focus on measuring and optimising campaign performance. Team player with the ability to collaborate cross-functionally and lead initiatives effectively.

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6.0 - 8.0 years

6 - 8 Lacs

Pune

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We are Hiring Manager - Marketing Exp - 6 to 8 Years (real estate backgroound) Purpose of the role Accountable for anchoring the marketing activities for social media and earned online media, coordination with agencies, planning of work for team members and vendors in a manner consistent with guidelines and SOPs of the brand. Ensure that above efforts are contributing to site visits, customer engagement. Key Responsibilities Planning - Prepare a detailed monthly activities plan for each team member based on business objectives and teams strengths - Define tasks for the team members, explain to them the scope and the whys, hows, whats and whens - Review the teams delivery on previously given tasks and wherever required help them - Review the challenges that the team is facing and providing solutions - Fill the different gaps in knowledge basis changing marketing requirements from time to time - Conceptualize Influencer marketing campaigns, integrated marketing campaigns, content marketing campaigns, videos and blogs and explain them to team members. - Establish innovative methods & processes of maximizing Brand awareness & User acquisitions - Work closely with internal teams to prepare the marketing mandatories, content mandatories that need to be sent to vendor agency for planning Plan project launches Brand activities Decide on marketing routes - Regular distribution of content on own website & its technical maintenance - Marketing Automation - Write copy for all automation steps - Get it approved from reporting manager - Coordinate on technical aspects with vendors & internal technical team Brand properties Think Tank The Drawing Board Rise Against Waste Home Buying guide - Plan content creation calendar for these brand properties - Reach out to respective experts in those domains for inviting as guest speakers/ experts - Organize regular online events for each - Create collaterals required such as videos, audio podcasts, PDFs, social media posts - Ensure that the distribution of these collaterals is as planned and also plan for required mitigations Plan on ground activities in residential societies and keep a track of their progress based on business objectives Vendor Management - This role requires some understanding of the marketing agency vendor partners, and their team members roles which need to be coordinated with account manager, brand custodian, content writer, graphics designer, marketing consultant social media executive, manager, video editor, videographer, website creation design & development - Send requirements to vendors after appropriate discussion with team members, reporting manager and the vendor - Find and evaluate suitable vendor for online marketing requirements Check whether vendor has all the details to carry out allocated tasks Coordinate the collection and distribution of data from various internal stakeholders and give to vendors Discuss invoicing terms, scope of work, contract terms - Schedule meetings with vendors for review, planning of work - Coordinate between the accounts team and vendors for timely processing of the payments - Keep meeting or speaking with the vendors to maintain good relationship all the time, push for better work when found necessary, resolve issues / complaints if any Meetings & Reviews - Participate in meetings that involve discussion on tasks done/pending, upcoming project launches, marketing campaigns - Discuss with internal teams and understand expected line of messaging, design changes in marketing creatives and speak with vendors to get required work done - Plan meetings with vendor team on the required or expected messaging, tone of voice, creative changes - Ensure proper minutes of meetings, or any other documents shared / received during the project planning or review meetings - Share the minutes with stakeholders and take follow up for required next steps Agreements / Contract Management - Review scope of work agreed in agreements and ensure tasks are carried out as per the scope defined in them - Make sure requirements of different functions such as SEO, content marketing, analytics, technical parameters are fulfilled in scope of work Reports Preparation - Create various reports as needed for the HOD and Senior Management - Ensure the data for such reports are checked for their accuracy and conclusions - Submit all reports on timely basis and support the team members on decision making based on data presented in your reports - Prepare reports with insights such as Google reviews, Facebook inbox enquiry management, social media platforms reports - Take feedback from HODs and senior management, share it with respective team members, plan next steps Key Deliverables / Performance Measures Evaluating cost effectiveness of marketing activities Digital growth on Social media, Online PR, Audience Engagement Turn-around time - Vendor deliverables, project launches, Managing vendor expectations Team development Improved skill sets & know how Ensuring that deliverables for & from Internal/ external customers are adhered to within timelines Regards Team HR

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4.0 - 8.0 years

10 - 15 Lacs

Bengaluru

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Export Manager| International Marketing Natural Stone Industry (Granite) Key Responsibilities: Develop and execute sales and marketing strategies tailored for the natural stone industry, focusing on granite and marble. Identify, onboard, and manage international dealers, distributors, and business partners. Create and implement annual plans for ATL/BTL activities aligned with budgets, sales targets, and timelines specific to each country. Coordinate with operations, supply chain, and finance teams to ensure seamless execution of export orders. Travel extensively to overseas markets for business development, product promotion, and relationship building. Oversee product launches to expand the portfolio and boost sales in targeted markets. Formulate competitive selling strategies to increase product awareness and drive business growth. Collaborate with export promotion councils, embassies, chambers of commerce, and trade fair authorities to connect with potential importers, buyers, and distributors. Support the Director during international business travel and engagements. Required Skills: Proficiency in MS Office (Excel, PowerPoint). Industry Experience: Familiarity with Natural Stones & Ceramics.

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2.0 - 3.0 years

2 - 4 Lacs

Kochi

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Are you a digital marketing expert who thrives in a fast-paced startup environment and understands the power of both branding and business growth ? Join us in building something impactful! What Youll Do: Develop, plan, execute, and manage multi-channel digital marketing campaigns (SEO, SEM, Social Media, Email, PPC) Plan and execute branding strategies Strategize and manage e-commerce marketing for platforms like Shopify, WooCommerce, Amazon, etc. Analyze campaign performance and optimize for ROI & conversions Develop and pitch tailored marketing solutions to potential clients Generate qualified leads and drive business development Build and lead a high-performing digital marketing team Collaborate with creative, content, and development teams for impactful campaigns What Were Looking For: 2+ years of hands-on experience in digital marketing and business development Proven success in e-commerce marketing (B2B, D2C,or B2C campaigns) Solid understanding of analytics, ad platforms, funnels & CRO Excellent communication, client handling, and negotiation skills Entrepreneurial mindset with a passion for growth and results Bonus Points For: Client acquisition or outbound sales experience Experience with CRM tools like Zoho, HubSpot, or Salesforce Startup, agency, or early-stage company experience What We Offer: High ownership and the ability to shape our growth journey Growth-driven culture with learning & upskilling support Performance bonuses Desired Candidate Profile 2-3 years of experience in digital marketing or a related field. Strong understanding of brand strategy, team handling, promotions, social media marketing, marketing strategy, content creation, email marketing, digital campaigns (SEO), Google Ads (AdWords), digital advertising. Excellent communication skills with ability to work effectively with internal stakeholders.

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7.0 - 10.0 years

12 - 18 Lacs

Narayanpet

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Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Nalgonda

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Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Nagarkurnool

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Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Mulug

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Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Medak

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Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Mancherial

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Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Mahabubnagar

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Khammam

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Karimnagar

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Jangaon

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Jagtial

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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