As a Marketing Manager at our company, your primary responsibility will be to implement a marketing strategy aimed at increasing brand awareness, attracting subscribers, and ultimately growing market share and revenues. You will drive organizational change with a focus on areas such as social media and digitalization, ensuring that all communications are in line with our brand identity. Leveraging data analytics will be key to gaining marketing insights and identifying new metrics to enhance customer acquisition, conversions, engagement, and satisfaction. Building strategic partnerships with leading banks, wallets, and e-commerce platforms will be essential to reach our target audience and expand our brand presence. Your role will involve developing innovative digital marketing strategies utilizing SEO, SEM, and other tools to drive traffic and interest in our products and services. Monitoring and optimizing social marketing campaigns across various digital platforms will be crucial to increasing reach, revenue, and user acquisition. You will also be responsible for servicing key accounts, understanding their needs, and customizing our offerings to meet their business requirements. Designing and implementing an effective affiliate program to boost conversions and create a new booking channel will be part of your strategic initiatives. Leading the execution of marketing campaigns, customer segmentation, and value propositions will require creating comprehensive campaign briefs for design and content generation, covering various channels such as mailers, push notifications, offer pages, app banners, and SMS. In addition to digital marketing, you will employ a range of communication tools including print advertising, visual merchandising, direct marketing, and partnerships & events marketing to enhance our brand presence. Planning and overseeing all brand-marketing campaigns, whether above-the-line or below-the-line such as movie integrations, concerts, and event integrations will be within your scope. Notable achievements include spearheading the India Marketing department, developing and implementing successful marketing strategies, and establishing exclusive partnerships with major brands. To qualify for this role, you should hold a Graduate or Post Graduate degree with 6-10 years of experience in Marketing Communication, including at least 2 years in Management and Leadership. Previous experience in the Travel Industry or E-Commerce sector is preferred. Demonstrable work experience as a Manager, excellent verbal and written communication skills, strong team management abilities, and a proactive attitude towards assuming additional responsibilities with a high level of commitment are essential traits we are looking for in a candidate for this position.,
As a Sales Executive at HappyEasyGo, you will be responsible for conducting market research to identify selling opportunities and evaluate customer needs. You will actively seek out new sales and partnership opportunities through various channels such as cold calling, networking, and social media. Setting up meetings with potential clients, listening to their requirements, and strategizing promotions based on their wishes and concerns will be a key part of your role. You will be expected to prepare and deliver presentations on our products and services, create regular reviews and reports with sales and financial data, and represent the company at exhibitions or conferences. Negotiating and closing deals, as well as handling any complaints or objections that may arise, will also be among your responsibilities. Collaboration with internal teams to achieve better results will be essential for success in this role. The ideal candidate for this position will have proven experience as a sales executive or in a relevant role, with a thorough understanding of marketing and negotiating techniques. A fast learner with a passion for sales, you should be self-motivated with a results-driven approach. Strong presentation skills and a minimum of two years of working experience are required. Additionally, knowledge and skills in tracking solutions such as Cake, HasOffers, Tune, and Appflyer will be beneficial for this role.,
As a Marketing Analytics Manager at our company, your role will involve managing brand positioning and monitoring social and online platforms for negative comments and reviews. You will develop reports, dashboards, and processes to ensure data quality and integrity, identifying trends to facilitate informed decision-making. Furthermore, you will play a key role in planning and executing marketing projects, promotional programs, community relations, and trade shows, including digital communications. Your responsibilities will also include preparing reports, making presentations, and collaborating with internal team members, stakeholders, and external vendors to ensure the successful implementation of the company's marketing strategy with quick turnaround times. Additionally, you will be involved in page optimizations, remarketing, calls-to-action, email campaigns, and other demand generation activities. Key Responsibilities: - Manage brand positioning and monitor social and online platforms for negative comments and reviews. - Develop reports, dashboards, and processes to monitor data quality and integrity. - Identify trends to support informed decision-making. - Plan and implement marketing projects, promotional programs, community relations, and trade shows, including digital communications. - Prepare reports, make presentations, and collaborate with internal team members, stakeholders, and external vendors. - Coordinate page optimizations, remarketing, calls-to-action, email campaigns, and other demand generation activities. Qualifications Required: - 2+ years of experience in a similar domain. - Hands-on approach to managing fast-paced parallel initiatives. - Strong team management skills for both internal and external stakeholders. - Good knowledge and interest in SEO/SEM, blogs, social media, campaigns, data skills, and analytics.,
Role Overview: As a Marketing Manager at the company, your main focus will be to implement a marketing strategy aimed at increasing brand awareness, growing subscribers, and ultimately boosting market share and revenues. You will drive organizational change in areas such as social media and digitalization, ensuring that all communications align with the brand. Leveraging data analytics to gain marketing insights and developing innovative digital marketing strategies using SEO, SEM, and other techniques will also be key responsibilities. Additionally, you will establish strategic partnerships with leading banks, wallets, and e-commerce platforms to attract the target audience and maximize brand presence. Key Responsibilities: - Implement a marketing strategy to increase brand awareness, generate subscribers, and boost market share and revenues. - Drive organizational change in areas such as social media and digitalization. - Leverage data analytics to drive marketing insights and conceptualize new key metrics for customer acquisition, conversions, engagement, and satisfaction. - Establish strategic partnerships with leading banks, wallets, and e-commerce platforms. - Develop digital marketing strategies using SEO, SEM, and other techniques to drive traffic and generate interest in company products and services. - Monitor and evaluate social marketing campaigns to increase reach, revenue, and user acquisition. - Service key accounts, understand their requirements, and customize products/services to meet their business needs. - Design and develop an affiliate program to maximize conversion and create a new booking channel. - Drive execution of marketing campaigns, value proposition, and customer segmentation. - Utilize a variety of communications tools such as print advertising, visual merchandising, direct marketing, and events marketing to enhance brand presence. Qualifications Required: - Graduate/Post Graduate with 6-10 years of experience in Marketing Communication, with at least 2 years in Management and Leadership. - Working experience in the Travel Industry or E-Commerce is preferred. - Proven work experience as a Manager. - Excellent verbal and written communication skills, along with strong team management abilities. - Strong inclination to take on additional responsibilities and ensure delivery with a high level of commitment.,
As a Market Manager at Happyeasygo, your main objective is to provide exceptional guidance and leadership to ensure successful account management of partners in your designated territories. Your role will involve enabling the team to exceed acquisition and production expectations, aligning with Happyeasygo's business goals. You must bring strong analytical acumen, commercial savvy, and the ability to attract, motivate, and coach your team for long-term success. **Key Responsibilities:** - Lead a team of market managers to identify, acquire, and manage successful hotel partnerships - Implement strategies and promotional activities with partners to enhance productivity and maintain a competitive advantage - Conduct market research to ensure competitiveness of partners - Develop tools for operational efficiencies and sharing of best practices - Train partners on technologies, tools, and model - Track, review, and report performance of teams to deliver KPIs and targets - Create a strategy for business development activities and monitor partnership productivity - Analyze data quality and availability for commercial improvements - Plan and lead partner visits according to goals and objectives - Represent the company at relevant events to promote the brand and products - Share data with partners to optimize performance - Coordinate with senior management on strategic planning **Qualifications Required:** - 5-7 years of experience in a similar management role - Proven leadership skills with a focus on team dynamics - Strong numerical and analytical skills - Excellent interpersonal skills - Proficiency in Microsoft Excel, Outlook, and PowerPoint - Ability to communicate value propositions and recommend solutions - Understanding of financial metrics associated with e-commerce partnerships - Past success in mentoring and building customer-focused teams - Attention to detail with disciplined work habits - Energetic, adaptable, and driven by change - Creative, innovative, and solutions-oriented Please note that the duties of this role may change at any time due to the evolving needs of the department.,