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Marketing & PRO Associate

Marketing & PRO Associate

Suchi Semicon

1 - 3 years

6 - 8 Lacs

surat

Posted:1 week ago| Platform:

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Skills Required

supply chain lead generation semiconductor brand positioning market research seo digital marketing sales support marketing strategy crm

Work Mode

Work from Office

Job Type

Full Time

Job Description

Role & responsibilities

Marketing Strategy & Execution

Develop and implement marketing plans to drive brand positioning and sales growth.
Conduct market research to analyse industry trends, competitive landscape, and customer needs.
Collaborate with product and sales teams to create compelling marketing campaigns.
Plan and execute digital and traditional marketing initiatives, including SEO, PPC, email marketing, and social media.

Content & Communications

Create high-quality marketing materials, including brochures, presentations, whitepapers, and case studies.
Develop engaging content for websites, blogs, newsletters, and social media platforms.
Manage corporate branding and messaging to maintain a strong market presence.

Lead Generation & Sales Support

Drive lead generation through targeted marketing campaigns and industry events.
Collaborate with the sales team to develop effective sales collateral and promotional materials.
Manage CRM tools and track marketing campaign performance to optimize strategies.

Event & Trade Show Management

Plan and coordinate participation in industry conferences, exhibitions, and webinars.
Develop relationships with key stakeholders, partners, and customers at events.
Ensure maximum brand visibility and lead generation from events.

Analytics & Performance Tracking

Monitor and analyse the effectiveness of marketing campaigns using data-driven insights.
Report key marketing metrics and recommend improvements based on performance.
Optimize marketing strategies to enhance ROI and customer engagement.

Preferred candidate profile

Education:
Bachelors degree in Marketing, Business, Engineering, or a related field.
Experience:
[Specify required experience, e.g., 2-5 years] in B2B marketing, preferably in the semiconductor, electronics, or technology industry.
Strong understanding of semiconductor products, applications, and industry trends.
Proficiency in digital marketing, content marketing, and lead generation strategies.
Experience with marketing tools such as CRM systems, Google Analytics, and marketing automation platforms.
Excellent communication, presentation, and interpersonal skills.
Ability to work independently and collaboratively in a fast-paced environment.

Preferred skills

Knowledge of semiconductor industry players, supply chain, and market dynamics.
Experience with SEO, PPC, LinkedIn marketing, and account-based marketing (ABM).
Graphic design and video editing skills are a plus.
Ability to handle multiple projects with tight deadlines.

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