Marketing Manager

• Responsible for developing, implementing and executing strategic marketing plans in order to attract potential customers and customers who are in developing stage.
• Design and implement marketing strategies aligned with business targets and set goals to achieve these.
• Qualification: Graduate with preference in management studies.
• Should have 10+ years of experience in the field of Marketing.
• Research and analyse sales and market intelligence and competitors' trends, to forecast future needs and opportunities.
• Specific experience from Agri Business and B2B Marketing is preferable.
• Promote the collection of trial and field data to inform local and R&D teams on current product performance and provide future product needs.
• Managing the design and production of promotional materials, such as literature, promotional items and brochures as per requirement of sales and technical team.
• Production of informational materials and tools, update sales and technical team about industry trends.
• Meet all compliance requirements in terms of collection and maintenance of individual's personal data and pricing policy.
• Increase the effective use of CRM tools to amplify company messaging.
• Participate and contribute in discussions related to pricing strategies.
• Oversee branding, advertising, and promotional campaigns, track effectiveness and test new opportunities.
• Ensure brand consistency across all marketing channels.
• Oversee Public Relations activities, participating actively in company’s events, such as trade shows, conferences, seminars, and webinars.
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
• Measure the effectiveness of advertising, marketing and communications strategies
• Produce occasional reports on project basis to investigate specific topics or problem issues.
• Work on specific assigned marketing project any that comes up.

Job Types: Full-time, Permanent

Pay: ₹800,000.00 - ₹1,100,000.00 per year

Benefits:

• Health insurance
• Paid sick time
• Provident Fund

Application Question(s):

• Do you have experience from Agri Business/B2B Marketing ?
• Are you ready to work in poultry industry?
• Are you ready to work in Coimbatore?

Experience:

• Marketing: 10 years (Preferred)
• B2B Marketing: 5 years (Preferred)

Work Location: In person