Marketing Head

10 - 12 years

12 - 15 Lacs

Posted:2 months ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Summary : The Marketing Head will be responsible for developing and executing a comprehensive marketing strategy to drive lead generation, enhance brand visibility, and support sales efforts across domestic and international markets. This role requires a hands-on leader who can manage all aspects of the marketing funnel, from market research and lead generation to sales support, customer relationship management, and post-sales activities. The ideal candidate will be a strategic thinker with a strong execution focus, excellent communication skills, and a proven track record in driving business growth. Key Responsibilities 1.Lead Generation & Nurturing: Develop strategies to achieve sales targets and manage lead pipelines. Participate in trade shows/events and build partnerships for lead generation. Engage with consultants to generate domestic and international leads. Maintain accurate lead database and validate leads for quality. 2. Sales Support & Customer Engagement: Conduct client visits, understand needs, and deliver solution-based presentations. Manage customer interactions from inquiry to sales closure. Collect client requirements and coordinate with the Development Team Support project execution to meet customer expectations. 3. Marketing Collateral & Content Management: Create and maintain marketing materials (brochures, case studies, etc.). Plan and execute social media strategies with engaging, brand-aligned content. 4 . Market Research & Strategy: Conduct competitor and market analysis to identify trends and gaps. Recommend new product/service opportunities based on insights. 5 . Post-Sales & Relationship Management: Follow up on payments and maintain strong client relations. Implement feedback systems to improve customer satisfaction. 6 . Compliance & Documentation: Prepare and maintain ISO/compliance documentation for marketing activities.

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