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Home
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Torrent Diagnostics
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Marketing Executive

Marketing Executive

Torrent Diagnostics

1 - 6 years

3 - 7 Lacs

Thane Navi Mumbai Mumbai (All Areas)

Posted:1 week ago| Platform:

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Skills Required

Retail Marketing Btl Activity Btl Marketing Activation campaign On-ground Promotions Marketing Activities Btl Activation

Work Mode

Work from Office

Job Type

Full Time

Job Description

Role & responsibilities

Organize and manage health check-up camps.
Plan and execute leaflet distribution in target areas
Connect with chemists for co-branded sign boards
Maintain relationships with housing societies / corporates to secure permissions for camps and awareness activities.
Ensure proper camp setup including banners, tables, flyers, and health equipment.
Daily / Weekly reporting

Preferred candidate profile

Experience:
1-3 years in field BTL marketing, preferably in healthcare (pharma), diagnostics, retail, or similar industries.
Education:
Graduate in any discipline (Marketing/Healthcare background preferred).
Skills:

Strong communication and interpersonal skills.
Comfortable with field work and customer interactions.
Basic understanding of healthcare or diagnostic services is a plus.
Ability to build relationships with chemists, society managers, local vendors.

Other:

Two-wheeler preferred for field mobility.
Willingness to work flexible hours

Key Performance Indicators (KPIs):

Number of camps/garden activities conducted per week.
Walk-ins generated as a direct result of activities.
Leaflet distribution coverage as per plan.
New society/cluster tie-ups secured.
Quality and professionalism of on-ground execution.

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