Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

We are seeking a dynamic and result-driven Marketing Executive with over 2+ years of experience to join our team. The ideal candidate will have a strong background in Digital Marketing, Branding and communication, with a passion for driving measurable marketing outcomes and building strong brand identity.

Key Responsibilities:

Digital Marketing:
  • Plan, execute, and optimize performance-driven digital marketing campaigns across platforms like Google Ads, Facebook, Instagram, LinkedIn, etc.
  • Manage SEO/SEM strategies and improve website traffic and search rankings.
  • Oversee email marketing campaigns, landing pages, and lead generation activities.
  • Analyze campaign performance using tools like Google Analytics, and provide actionable insights to improve ROI.
  • Coordinate with designers and content writers to create high-performing ad creatives and digital assets.
  • Monitor digital trends and industry best practices to innovate strategies.
    Branding & Communication:
    • Support in developing brand positioning, messaging, and tone of voice across internal and external channels.
    • Ensure consistency of brand identity across all media and communication touchpoints.
    • Assist in creating impactful brand stories, brochures, presentations, and marketing collateral.
    • Coordinate internal communication efforts, product launches, and brand activation events.
    • Contribute to corporate storytelling and employer branding initiatives.

      Requirements
      Required Skills and Qualifications:
      • Bachelors / Masters degree in Marketing, Communications, Business, or a related field.
      • Minimum 2 years of hands-on experience in digital marketing and branding/communications.
      • Strong working knowledge of tools like Google Ads, Google Analytics, HubSpot, etc.
      • Solid understanding of SEO, SEM, content marketing, and social media strategies.
      • Excellent written and verbal communication skills.
      • Ability to work collaboratively with cross-functional teams and manage multiple projects.
        Nice to Have:
        • Experience in using design tools like Canva, Adobe Photoshop, or similar.
        • Exposure to video marketing, or event branding.
        • Certifications in digital marketing (Google, HubSpot, Meta, etc.).

          Benefits
          • Competitive compensation package.
          • Excellent growth opportunities in a dynamic, innovative work environment.
          • Professional development and learning support.

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