Marketing Executive

As a Marketing Specialist, your primary responsibility will be to create awareness and develop the brand you are marketing. You will effectively communicate with target audiences to build and nurture customer relationships. In addition, you will assist in developing marketing plans, executing advertising strategies, direct marketing campaigns, and analyzing their effectiveness. Collaboration with in-house or external creative agencies will be essential to design marketing materials such as brochures and advertisements. Your role will also involve writing and proofreading marketing copy for various online and print campaigns. Furthermore, you will be responsible for producing creative content, including videos and blog posts, to engage the audience effectively. Managing social media channels and organizing events like conferences, seminars, and exhibitions will be part of your day-to-day activities. You will coordinate the distribution of marketing materials and maintain customer databases to ensure effective reach and engagement. Conducting market research through customer questionnaires and focus groups will also be crucial for identifying consumer preferences and trends. Building relationships with key stakeholders, both internal and external, will be essential for the success of the marketing initiatives. Therefore, your role will require good teamwork, communication, and interpersonal skills. Your creativity, analytical thinking, and strategic approach will be instrumental in developing compelling marketing campaigns. To excel in this role, you must possess influencing and negotiation skills, as well as the ability to work well under pressure. A flexible approach to work and a willingness to adapt to changing priorities will be key to your success. Ideally, you should hold a UG/PG degree in marketing, sales, or a related field, along with a minimum of 1 year of experience in a similar role.,