Marketing Executive

0 years

1 - 3 Lacs

Posted:14 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Summary

The B2B Marketing Executive will be responsible for promoting CICU’s services, memberships, events, trainings, and industry initiatives among MSMEs, manufacturers, and corporate stakeholders. The role focuses on relationship-building, lead generation, member engagement, and brand visibility in the industrial sector.

Key Responsibilities

  • Develop and execute B2B marketing strategies to increase CICU membership and engagement
  • Promote CICU events, seminars, exhibitions, training programs, and delegations
  • Build and maintain strong relationships with manufacturers, MSMEs, corporates, vendors, and partners
  • Conduct industry outreach through plant visits, meetings, and networking events
  • Coordinate with internal teams for campaigns, brochures, presentations, and email marketing
  • Handle member communication via emails, WhatsApp groups, newsletters, and calls
  • Support sponsorship and partnership acquisition for CICU events
  • Collect market feedback, industry needs, and competitor insights
  • Maintain CRM / database of members, prospects, and leads
  • Assist in branding activities, social media promotions, and website content (basic level)

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person

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