Marketing Executive

Job Description

Job Title: Marketing Executive (Digital & Field) Location: Chennai Experience Required: 3+ Years Industry: IT / Software Note - Minimum 3 years of experience in software product Key Responsibilities: Plan and execute digital marketing campaigns (SEO, SEM, email, social media, content marketing, etc.) Conduct field marketing activities such as attending or organizing events, client meetings, presentations, and roadshows Generate quality leads through targeted campaigns and outreach Develop engaging content for marketing materials, website, blogs, and social media Collaborate with the sales and product teams to align marketing efforts with business objectives Analyze and report on marketing campaign performance using key metrics and tools Manage marketing budgets effectively and ensure ROI on all activities Stay updated on industry trends, competitor strategies, and new technologies Show more Show less