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Marketing Executive

1 - 4 years

1 - 5 Lacs

Posted:1 week ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Analyze data from various marketing channels to identify trends, opportunities, and areas of improvement. Build a clear understanding of the marketplace and competition dynamics to devise strategies to consume budjet effectively. Build marketing strategy for the marketplace teams based on insights from competition, industry, and planned selection. Maintain high standards of retail inputs such as pricing, delivery promise, rating, etc. on the selection being marketed Develop reports to track the effectiveness of marketing campaigns. Collaborate with team members to optimize campaigns, ensuring maximum return on investment and improved customer acquisition and retention. Conduct deep analysis to understand customer behavior, segmentation, and campaign performance. Work closely with cross-functional teams including sales to align marketing strategies with overall business objectives Running Ad campaigns on online platforms like Amazon, Google, etc Skills Proficiency in Excel. Marketplace/Market Dynamics and Competition Understanding. Consumer buying and competition understanding. Price structuring. Selection Identification. Marketplace marketing tool understanding. Basic retail inputs understanding. Marketing campaign setup, optimization, and business development. Qualifications & Experience Graduate. One year of exeprience in marketing. Good English

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