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Vision Beyond Resources India Private Limited
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Marketing Automation B2C (Braze) Consultant

Marketing Automation B2C (Braze) Consultant

Vision Beyond Resources India Private Limited

2 - 5 years

|

6 - 10 Lacs

Posted:1 month ago| Platform:

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Skills Required

display advertising social media analytical consulting sem seo digital marketing stakeholder management marketing strategy marketing automation

Work Mode

Work from Office

Job Type

Full Time

Job Description

- Marketing & AdTech Consultant
  
  Key Responsibilities:
- Assess marketing, email, social media, web, SEO/SEM, BTL, and display advertising campaigns, providing data-driven recommendations for optimization.
- Develop use cases to enhance campaign effectiveness and improve utilization of marketing channels.
- Plan and design new campaign strategies, optimizing marketing plans across all channels and devices based on performance insights.
- Gather business requirements, design processes, and develop solutions for implementing marketing and advertising tools.
- Conduct vendor assessments and evaluate clients MarTech/AdTech capabilities.
- Provide strategic recommendations for optimizing the MarTech/AdTech stack, ensuring effective utilization of existing tools.
- Qualifications & Skills:
- Proven experience in marketing campaign assessment, digital marketing strategy, and MarTech/AdTech consulting.
- Strong knowledge of SEO/SEM, social media, BTL marketing, and display advertising.
- Experience in analyzing campaign performance data and implementing optimization strategies.
- Ability to evaluate and enhance MarTech and AdTech tools to improve marketing effectiveness.
- Excellent problem-solving, communication, and stakeholder management skills.

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Vision Beyond Resources India Private Limited

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