Manager - Branding

5 - 8 years

8 - 12 Lacs

Posted:None| Platform: Naukri logo

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Work from Office

Job Type

Full Time

Job Description

Role & responsibilities

  • Develop and execute branding strategies across

    offline

    and

    online

    channels.
  • Manage social media presence (LinkedIn, Instagram, Facebook, YouTube, X/Twitter) with engaging content.
  • Plan and oversee offline branding activities events, outreach programs, exhibitions, print campaigns, PR.
  • Design and coordinate marketing materials (brochures, banners, prospectus, communique, etc).
  • Highlight achievements, faculty expertise, and student success stories in collaboration with departments / coordinators.
  • Track brand performance and submit periodic reports.
  • Maintain brand guidelines across all communications.
  • Liaise with agencies, vendors, and event partners.
  • Support admissions with targeted branding initiatives.

Preferred candidate profile

  • Graduate / Postgraduate - Preferabe in Marketing, Mass Communication, or related field.
  • 58 years experience in branding, marketing, or communications (education/corporate/media sector preferred).
  • Skilled in digital marketing, SEO/SEM, analytics, and content creation.
  • Strong creative, communication, and interpersonal skills.
  • Ability to lead teams and manage multiple projects.

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