Lead Generation Executive

Job Title: Lead Generation Executive (Digital Marketing & Web Development)

Company: Pink Shadow Media & Entertainment Pvt. Ltd.

Location: Bardhaman, W.B (On-site)

* Role Overview:

We are looking for a self-driven and internet-savvy professional to identify potential clients, generate leads, and support our Business Development Team. This role involves online research, LinkedIn prospecting, cold calling, cold emailing, and strategic outreach to bring new business opportunities for our Digital Marketing and Website Development services.

* Key Responsibilities:

• Conduct online research to identify potential B2B clients across industries.
• Generate qualified leads from platforms like LinkedIn, Google, company websites, directories, B2B portals, and industry forums.
• Execute cold calls, cold emails, and follow-ups to initiate conversations.
• Maintain lead data and daily activity logs in CRM or spreadsheets.
• Work closely with the Business Development Team to schedule client meetings.
• Support marketing activities such as email campaigns and database building.
• Achieve weekly/monthly lead generation targets.

* Skills & Qualifications Required:

• Basic understanding of digital marketing, websites, social media, and IT services (preferred).
• Strong communication skills in English, Hindi, and Bengali.
• Ability to research efficiently on the internet.
• Good at drafting professional emails and LinkedIn messages.
• Comfortable making cold calls and handling objections.
• Ability to follow processes, strategies, and guidance.
• Basic knowledge of CRM tools (or willingness to learn).
• Candidates from sales, telecalling, or BDE background preferred.

* Experience – 6 months to 2 years on Lead Generation or Business Development or Tele Sales

* Language - English, Hindi, and Bengali

* Salary - As per industry standard

* Email resume at hr@pinkshadowmedia.com or Whatsapp at 7601945505

Job Types: Full-time, Permanent

Pay: ₹10,000.00 - ₹18,000.00 per month

Work Location: In person