Key Responsibilities
Adoption through Product Consultation
Act as a subject matter expert (SME) for Freshdesk, Freshchat, Freshcaller, and Freddy AI, assisting CSMs and customers with advanced product consultations, use case reviews, and adoption strategies. Conduct workflow audits and discovery sessions (including agent shadowing) to assess adoption trends, identify gaps, and recommend improvements aligned to customer goals. Provide consultative guidance and best practices across ticketing, messaging, calling, automation, AI, analytics, and omnichannel engagement. Partner with customers during key transformation initiatives, helping them design optimal workflows, leverage AI/automation, and unlock self-service efficiencies.
Retention & Expansion Strategy
Support CSMs in driving retention and expansion by addressing adoption challenges, demonstrating product value, and positioning solutions based on customer needs. Drive data-backed utilization-based expansion campaigns in collaboration with the account team using insights from workflow audits and product analytics. Proactively engage on at-risk accounts by providing mitigation strategies and actionable guidance to support CSMs. Cross-Functional Collaboration & Roadmap Influence
Represent customer needs in internal expansion and Product & Engineering (P&E) connects, surfacing churn risks, feature feedback, and adoption barriers. Consolidate structured customer insights to influence roadmap planning and advocate for enhancements that align with customer priorities. Participate in the CX Steering Committee, representing customer needs in product development discussions.
Key Responsibilities
Adoption through Product Consultation Act as a subject matter expert (SME) for Freshdesk, Freshchat, Freshcaller, and Freddy AI, assisting CSMs and customers with advanced product consultations, use case reviews, and adoption strategies. Conduct workflow audits and discovery sessions (including agent shadowing) to assess adoption trends, identify gaps, and recommend improvements aligned to customer goals. Provide consultative guidance and best practices across ticketing, messaging, calling, automation, AI, analytics, and omnichannel engagement. Partner with customers during key transformation initiatives, helping them design optimal workflows, leverage AI/automation, and unlock self-service efficiencies. 5+ years of experience in CX consulting, technical account management, solutions engineering, or other customer experience focussed roles. Strong product knowledge of Freshdesk, Freshchat, Freshcaller, Freddy AI preferred Deep understanding of customer service operations, digital engagement trends, AI in support, omnichannel workflows, and automation best practices. Hands-on experience conducting discovery workshops, workflow assessments, technical training, and customer enablement sessions. Strong analytical skills to evaluate product adoption, usage trends, customer health metrics, and ROI. Excellent communication, presentation, and stakeholder management skills, able to work across technical and business teams. Proven ability to influence product roadmap through structured customer feedback. Experience working with cross-functional teams (Product, Engineering, Support, Sales) to deliver value-driven outcomes for customers Support CSMs in driving retention and expansion by addressing adoption challenges, demonstrating product value, and positioning solutions based on customer needs. Drive data-backed utilization-based expansion campaigns in collaboration with the account team using insights from workflow audits and product analytics. Proactively engage on at-risk accounts by providing mitigation strategies and actionable guidance to support CSMs.
Cross-Functional Collaboration & Roadmap Influence
Represent customer needs in internal expansion and Product & Engineering (P&E) connects, surfacing churn risks, feature feedback, and adoption barriers. Consolidate structured customer insights to influence roadmap planning and advocate for enhancements that align with customer priorities. Participate in the CX Steering Committee, representing customer needs in product development discussions. Learning & Enablement
Lead workshops, webinars, and enablement sessions focussing on support transformation journeys. Spearhead enablement initiatives for CSMs by building adoption dashboards, ROI calculators, playbooks, FAQs, and driving CSE-AMA sessions. Develop tools, templates, and best practice guides to help teams proactively identify opportunities for product adoption and expansion. Stay updated on product innovations and industry trends, continuously refining enablement assets and consultative approaches.
Customer Advocacy
Lead Customer Outreach programs to collect feedback on new features, product gaps, and areas for improvement. Actively contribute to the Freshworks Community by joining Ask an Expert sessions, participating in Customer Councils (VOC). Identify and showcase customer success stories that highlight the transformational impact of the CX Suite Lead workshops, webinars, and enablement sessions focussing on support transformation journeys. Spearhead enablement initiatives for CSMs by building adoption dashboards, ROI calculators, playbooks, FAQs, and driving CSE-AMA sessions. Develop tools, templates, and best practice guides to help teams proactively identify opportunities for product adoption and expansion. Stay updated on product innovations and industry trends, continuously refining enablement assets and consultative approaches. Customer Advocacy
Lead Customer Outreach programs to collect feedback on new features, product gaps, and areas for improvement. Actively contribute to the Freshworks Community by joining Ask an Expert sessions, participating in Customer Councils (VOC). Identify and showcase customer success stories that highlight the transformational impact of the CX Suite