Lead – Ad Operations (Branding)

About Xapads Media

Xaprio (DSP), Unwire (CTV), Xerxes (Mobile Performance), and Helix (Supply Platform).

Role Overview:

Lead – Ad Operations (Branding)

This role requires a blend of operational leadership, technical understanding, and strategic thinking to ensure flawless campaign delivery, infrastructure improvement, and team performance across global markets. 

Key Responsibilities:

• Lead the

  Branding Operations team

   managing Display, Video, CTV, Native, In-App, and Rewarded Video campaigns.
• Ensure timely setup, optimization, and delivery across Managed Services, Xaprio DSP, and Deal Desk.
• Collaborate with 

  Client Servicing

   and 

  Sales

   teams to convert briefs into executable campaigns and measurable outcomes.
• Work with 

  Product and Tech

   teams to improve campaign infrastructure, workflow automation, and delivery systems.
• Take 

  complete ownership

   of delivery, quality, revenues, and P&L for the Branding vertical.
• Manage deal activations and pacing across 

  The Trade Desk (TTD)

  and

  DV360

  - expertise with both is mandatory.
• Ensure adherence to 

  brand safety, viewability, and fraud protection

   using tools like 

  IAS, MOAT, Pixalate, and Human.

• Drive innovation by adopting new ad formats, contextual capabilities, and data-driven optimization methods.
• Build, mentor, and grow a 

  high-performance operations team

   aligned with business and client goals.
• Work closely with the Marketing team to help promote Xapads’ branding offerings through case studies and success stories. 

Requirements

• 7–9 years

  of experience in Programmatic or Digital Advertising Operations (Branding vertical).
• Proven expertise in 

  Display, Video, CTV, Native, and In-App

   campaign management.
• Proven expertise in 

  Deals setup, management, and optimization across TTD, DV360, Amazon DSP,

   and similar platforms.
• Strong understanding of 

  Programmatic Guaranteed (PG), PMP, and Open Exchange delivery models.

• Knowledge of adtech ecosystem - DSPs, SSPs, Deal IDs, and measurement tools.
• Proficiency in campaign pacing, optimization, bid log analysis, and troubleshooting.
• Experience working with global markets - 

  US, UK, Russia/CIS, MENA, SEA, APAC, LATAM.

• Strong communication and leadership skills; proven ability to manage teams and cross-functional coordination.
• Analytical mindset with focus on data accuracy, performance, and process hygiene.

What We Offer

• Opportunity to lead 

  Branding Operations

   for one of India’s most awarded adtech companies.
• Work across 

  Xaprio DSP, Deal Desk,

   and other proprietary platforms.
• Exposure to 

  global markets and top-tier agencies and brands.

• A culture that 

  values innovation, accountability, and collaboration.

HOW TO APPLY

To apply for this position, send an email to our careers mailbox (careers@xapads.com). In the email make sure to include your resume and any additional information you would feel relevant for this role.