International Marketing Manager

5 - 9 years

0 Lacs

Posted:2 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As the International Marketing Manager at Lotus, you will play a crucial role in enhancing the brand visibility and global market penetration. Your strategic thinking abilities, coupled with a strong background in digital marketing and market analysis, will empower you to lead a team towards executing innovative marketing strategies aligned with Lotus's business objectives. Key Responsibilities: - Develop and implement comprehensive marketing strategies to raise awareness of the company's business activities. - Lead and mentor the marketing team to drive innovation and achieve outstanding results. - Conduct thorough market research to identify marketing needs and explore new opportunities. - Oversee the creation and distribution of press releases, advertisements, and other marketing materials. - Evaluate the effectiveness of marketing programs in meeting their objectives, including analyzing marketing data. - Collaborate with internal teams and external partners to ensure campaigns are in line with business strategies. - Manage the marketing budget effectively to maximize return on investment. - Enhance the online presence and monitor the company's brand across social media platforms. - Provide detailed reports on the performance of various marketing initiatives. Required Qualifications: - Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is preferred. - Minimum of 5 years of marketing experience, with at least 2 years in a leadership role. - Proven track record of developing successful marketing strategies. - Strong understanding of current marketing tools and strategies, with the ability to lead integrated digital marketing campaigns from concept to execution. - Excellent analytical skills and proficiency in data analysis. - Strong communication and organizational skills. - Proficiency in Marketing Automation Tools and CRM software. Desirable Traits: - Creativity and attention to detail. - Ability to thrive in a fast-paced and evolving environment. - Strong project management skills. - Excellent interpersonal and leadership skills.,

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